Exactly what to buy in the Black Friday sales, according to our fashion and lifestyle team.

Us Aussies are always inspired by our big sister, America, which is why when they decided to hold a ginormous sale event called Black Friday, we wanted to take part too.

In the US, Black Friday is held on the Friday after Thanksgiving. Do we celebrate Thanksgiving? Nope. But that’s not going to stop us from shopping, especially when so many lucrative items are over 50 per cent off.

To top it off, November 27 is Cyber Monday, so the savings just keep on coming.

Watch: Justifying an online shopping spree. Post continues below.

With massive discounts on beauty products, clothing and accessories, tech products and home decor, it makes sense why people wait for these sales to come around every year.

Of course, you already know that Mamamia’s lifestyle team treats these sales as if they are an Olympic sport (shopping is a part of our job okay!?), so I asked them what they’re planning on buying this Black Friday and Cyber Monday. 

Here’s what they said.

Basmah Qazi, Senior Lifestyle Writer.

Bespoke Letterpress 2024 Petite Linen Bound Planner, $35.21.

Image: Bespoke Letterpress.

"Around this time every year, I search for my 2024 planner and this one by Bespoke Letterpress is so beautiful, I knew I had to have it. The detail that has gone into this planner is unlike anything I've ever seen, and thanks to Black Friday, it costs less than $40!"

SAINT VALENTINE Luna Wave Hoops Gold, $94.50.

Image: SAINT VALENTINE.

"I've been searching for a pair of subtle gold hoops that go with everything, and these ones by SAINT VALENTINE fit the bill. They're delicate enough to be worn on a daily basis, and the diamantes make them more interesting than standard gold earrings." 

AERE Camp Collar Shirt, $72.

Image: AERE, The Iconic.

"Ever since I laid eyes on this shirt, I just knew I had to have it. I love the print and the colours because it screams summer without being too over the top. And as someone whose entire wardrobe is made up of black, brown and white clothing, this will be a welcome addition."

Veja V-10, $185.50.

Image: Veja, The Iconic.

"I have been desperately trying to find a new pair of sneakers that aren't the Adidas Sambas, and these Veja ones caught my eye immediately. I love the colourway, it reminds me of the '90s, and even though it's not white, I think it'll still be quite versatile."

Under Armour Unstoppable Jacket, $90.

Image: Under Armour, The Iconic.

"Under Armour makes the comfiest activewear ever, and this jacket is not a want, but a need. The lilac colour makes it stand out, and it's really cute for summer. I'm going to be the best-dressed person at the gym, that's for sure."

Alix Nicholson, Weekend Editor.

Crocs Platform Slider Sandals in Bone, $73.50.

Image: Crocs, ASOS.

"Crocs Platform Slides in bone are going to be my summer shoe, and no one can tell me otherwise. I'm obsessed with these — they're simple, cute, comfy... there is no downside." 

Lupita Blue and Purple Floral Picnic Rug, $129.

Image: Miss Amara.

"I love a summer picnic and this indoor-outdoor one from Miss Amara is my pick for the season! It's perfect for the beach or the park, and it's so pretty, I'm definitely adding this to my cart." 

Charlie Begg, Morning Editor.

Nine West Niah Shoes, $111.96.

Image: Nine West, The Iconic.

"Fashion expert and Mamamia contributor FiFi Milne recently said that white shoes are your secret weapon, and I don't own any! I've got a few pairs I'm eyeing off but these are the first I'm after." 

TJ SWIM Margot Top, $69.99, and Bottoms, $55.99.

Image: TJ SWIM.

"I've also been looking at this bikini since it came out - TJ Swim make some of the best quality bikinis that last season after season and this colour is too fab not to grab on sale." 

Here are all the fashion brands and retailers on sale during Black Friday and Cyber Monday.

Bespoke Letterpress - 25% off storewide.

JSHealth - 25% off including subscriptions for life plus a daily gift with your order.

Ecosa - Up to 35 per cent off everything.

Boody - 30-50 per cent off sitewide.

Emma Sleep - Up to 55 per cent off on award-winning sleep products.

The Iconic - Up to 40 per cent off. Discount applied at checkout.

The Oodie - 50 per cent off everything.

iHerb - 22 per cent off sitewide using code 22BF23 on Black Friday and code 22CM23 on Cyber Monday.

Demellier London - 20 per cent off sitewide using code BF20.

Swarovski - Up to 40 per cent off select styles.

Frank Body - 25 per cent off everything (excludes holiday kits and everyday body duos).

Adairs - Save 25 per cent on all full price items. Linen Lovers take a further 10 per cent off. 

Aje - 25 per cent off storewide plus take a further 25 per cent off sale items.

Aje Athletica - 30 per cent off sitewide plus take a further 30 per cent off.

Assembly Label - Up to 60 per cent off selected styles.

Dyson - Save up to $550 on best selling Dyson products.

Frank Green - Free shipping.

Glassons - 20 per cent off sitewide.

Glue Store - Up to 50 per cent off everything.

It Cosmetics - Buy two get one free sitewide.

James Lane - 40 per cent off storewide.

Koala - 30 per cent off everything.

Kerastase - 15 per cent off sitewide on orders over $75.

Kora Organics - 25 per cent off sitewide.

Lovehoney - Up to 70 per cent off everything.

Modibodi - Up to 50 per cent off sitewide excluding basics and bundles.

NET-A-PORTER - Up to 30 per cent off on Black Friday and 50 per cent off on Cyber Monday.

Petal & Pup - Use code BLACKFRIDAY30 to get 30 per cent off site wide. 

Saba - 20-30 per cent off sitewide.

Samsonite - Up to 40 per cent off select products.

Sephora - up to 20 per cent off.

SHEIKE - 30 per cent off full price items.

Strand - Up to 50 per cent off storewide across luggage, handbags and more. 

Eyewear Index - Up to 80 per cent off Gucci, Chloe, Balenciaga, Saint Laurent, Bottega Veneta. Runs from November 22 - November 28.

Jurlique - 20 per cent off storewide on full-priced items, including Christmas Sets.

Hot Tools - Up to 40 per cent off on the Hot Tools.

Miss Amara - Up to 35 per cent off everything sitewide. From November 15 - December 5.

Vacay Swimwear - Up to 60 per cent off everything sitewide.

DISSH - 20 per cent off The Edit. 

Bonds - 40 per cent off sitewide.

Brooks Brothers - 30 per cent off sitewide.

The North Face - 30 per cent off selected styles.

Ella Baché - 30 per cent off the Hydra Range and Spirulines Day & Night Cream.

Teva - Up to 50 per cent off Selected Styles.

CuboAi - Up to 30 per cent off its hero products.

Mimco - 20 per cent off full price. 

GlobeWear - Take an extra 25 per cent off clearance prices. Online only.

SAINT VALENTINE - 30 per cent off storewide.

Bangn Body - 30 per cent off sitewide and free gift with purchase on all order of $200+ gift worth $160.

BIOTYSPA - 20 per cent off storewide with code BLACKFRIDAY20 using code OMG25.

NAKED SUNDAYS - 25 per cent off BF Collection.

Pax Polish - 20 per cent off when you purchase any three products using code BFCM23.

TBH Skincare - 40 per cent off storewide plus GWP (newly launched pucker up SPF lip balm) on orders over $90 using code BLACKFRIDAY23.

BOOST LAB - 20 per cent off storewide plus GWP (newly launched wrinkle rewind silicone patches) using code BLACKFRIDAY23.

Murad - 10 per cent off. 15 per cent off $100+. 20 per cent off $150+. 20 per cent off plus GWP With purchase for orders $180 and above.

Aerre Fragrances - Up to 25 per cent off plus free shipping sitewide. 15 per cent off plus free shipping for any three items. 20 per cent off plus free shipping for any four items. 25 per cent off plus free shipping for any five items or more.

SONTSE - 30 per cent off sitewide.

Brite Hair - 30 per cent off plus free gift.

STRAAND - 20 per cent sitewide.

Chouchou Intimates - 25 per cent off sitewide plus free gift on orders above $150 (excludes Audrey Snowflake).

FRANCESCA Jewellery - 15 per cent off plus GWP for orders above $250.

Midnight Mischief - Up to 80 per cent off.

Nat’v Basics - Up to 70 per cent off.

Vestirsi - Up to 40 per cent off sitewide.

Vital+ - 30 per cent off sitewide.

Naked Harvest - Up to 70 per cent off sitewide.

No.22 Home - 10-75 per cent off everything, with prices being marked down.

Nutra Organics - 25 per cent off sitewide plus free first on orders over $129.

Best & Less - $20 women’s dresses and $10 women’s knit gowns; $15 toddler girls sequin dresses; 50 per cent selected baby essentials; 30 per cent off selected kids and baby swimwear; 30 per cent off selected women’s dresses, denim, jeggings and swimwear; 50 per cent off selected women’s underwear; 50 per cent off women’s activewear; 30 per cent off selected youth fashion; 50 per cent off all motor sport fan gear; selected men’s boxers two for $12.

Adore Beauty - Up to 40 per cent off sitewide.

Erstwilder - 30 per cent off almost everything online plus a full-size brooch gift with any orders over $100 AUD, while stocks last.

KACHEL - Up to 50 per cent off sitewide.

Araminta James - 30 per cent off sitewide (exclusions apply).

Gingerlilly Sleepwear - 30 per cent off sitewide.

Wittner - 30 per cent off storewide using code CYBER30.

Foxwood Clothing - 25 per cent off sitewide.

OnceWas - Up to 50 per cent off selected styles and free limited edition tote bag when you spend over $280.

HYPE DC - 20 per cent off storewide.

Riders by Lee - 30 per cent off sitewide on Cyber Weekend. 40 per cent off jeans on Cyber Monday.

By Billie - 30 per cent off sale.

Mr. Smith - 15 per cent off sitewide. 

Linen House - Up to 70 per cent off almost everything.

Sephora - 15 per cent off no minimum spend. 20 per cent off with $100 minimum spend.

Coco & Eve - Up to 50 per cent off sitewide.

SumaNurica - 30 per cent off storewide.

Salt By Hendrix - 25 per cent off sitewide plus GWP for orders over $120 (after discounts applied).

Ghd - Up to 25 per cent off sitewide for Black Friday. For Cyber Monday, save 25 per cent off the Ghd Platinum+ hair straightener, plus receive a free gift.

Charlotte Tilbury - Free full-size Pillow Talk gifts with purchase. 

Paula’s Choice - 20 per cent off all Paula’s Choice products. Plus, spend $95 and receive a holiday bag which includes: Weightless Body Treatment 2 per cent BHA Barrier Repair Moisturiser. Spend $145 and over and receive a free Peptide Booster.

James Cosmetics - 40 per cent off sitewide plus a chance to win a mystery gift.

MESHKI - 20 per cent off sitewide.

Vans - Up to 40 per cent off sitewide.

Selfie Leslie - 30 per cent off sitewide.

Vacay Swimwear - Up to 60 per cent sitewide.

TJ SWIM - 30 per cent off storewide.

Helly Hansen - Up to 40 per cent off.

WHO IS ELIJAH - Up to 40 per cent off sitewide.

Ugly Swan - Up to 30 per cent off.

Mco Beauty - 40 per cent off full price.

Frank Body - 25 per cent off storewide.

Vittoria Coffee - For Black Friday, receive 20 per cent off plus free shipping. For Cyber Monday receive up to 40 per cent off coffee subscriptions, plus a free gift.

Sunday Supply - 40 per cent off sitewide.

Herschel - 25 per cent off sitewide.

High Sierra - 30 per cent off sitewide.

CASETiFY -  Buy one get 15 per cent, Buy two get 25 per cent, Buy three get 30 per cent.

Arms Of Eve - 25 per cent off sitewide using code BF25 (excluding stacks and bundles).

Glasshouse Fragrances - Spend over $120 and receive an Over the Rainbow candle.

LAMAV - 30 per cent off.

Mermade Hair - 80 per cent off sitewide.

Olaplex - 15 per cent off or 20 per cent off with a minimum spend of $120. 

Recreation Beauty - 20 per cent off.

ROBE -  20 per cent off the Ultimate Growth Kit, and the Repair & Restore Kit.

EMU Australia - Up to 50 per cent off on almost everything (excluding most Platinum styles).

Cotton On - 30 per cent off site and storewide.

At Mamamia, we independently curate and write about products we rave about in our group chats and think you should know about too. If you purchase a product we have recommended, we may earn a small commission.

Featured Image: Instagram @alixcn/@basmahqazi/@charliebegg/Miss Amara/Nintendo/Nine West.

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