So you could understand if she missed the odd email or two – or even if she had a limited response policy.
In fact, as the Sweaty PR founder told Mamamia’s Lady Startup podcast, she does the exact opposite: she replies to every single email she receives.
“You respond whenever you get an opportunity to respond, you have an open door policy for everything and everyone,” she told host Rachel Corbett.
Why? Well, it’s simple really.
“Everyone you meet, everyone you talk to is potentially going to be of benefit to you in the growth of your business and the growth of your career.”
The 38-year-old said a reputation for quick response was also great for “brand awareness”, as she can attest to.