
Right now, I’m 8,000 metres high in a window seat on VA1531 to Sydney from Hobart, where I’ve spent the last 24 hours with a crowd of creators and travel journalists experiencing the wild Tassie off-season with Virgin, Tourism Tasmania and PE Nation.
I’m wearing my gifted limited-edition PE Nation outfit, designed for the Virgin crew to wear during these winter flights, my carry-on luggage is stuffed with bottles of deliciousgin and my belly is full of Tasmanian cheese, ham and sparkling wine.
While you're here, watch the horoscopes at the airport. Post continues after video.
I’ve been pampered and spoilt, and I’ve experienced a taste of Tassie that has me needing more. Not only do I want to return to Tasmania, I really want my audience to visit too.
How did I get to be part of this incredible trip? I’m a freelance travel writer and content creator, and sharing destinations and experiences has been my job for around eight years now. While it’s definitely hard work, there are some very nice perks, and I am incredibly grateful I get to do this for a living.
Here’s everything I get asked about my job.
How did you start?
I have a journalism degree and I’ve been writing for most of my life, and I absolutely love travelling. In 2016, my then six-year-old daughter and I set off on a big adventure travelling full time, and my worlds collided in the best way.
I started writing about our travels for media, as well as sharing on my Instagram account, which rapidly grew. I wasn’t the first solo mum to set off travelling full time, but the timing was right. Media followed our travels, my audience grew, and I started getting work as a travel writer, first with family travel magazines and then with other publications - and then, because of our story and the size of my Instagram account, I was offered a book contract and many more opportunities followed.
How do you get work?
I pitch stories into magazines and newspapers about destinations I’m going to or have been to. Traditional media isn’t easy, as I’m relatively new and there are many established travel journalists with long track records of award-winning writing. Sometimes I get stories though, which is always a thrill - and then I agonise for days over every word I write.
I also write a lot of family travel stories for online news and parenting sites, which I really enjoy because I feel less pressure. When I write forMamamia, it feels like I’m having a conversation with friends, so it’s easy and fun to share candid stories and insights like this.
Often my articles are about specific travel experiences - things we’ve done that are outside the ordinary, like visitingPhnom Penhprison to take supplies into an Aussie who was there on smuggling charges, or moving to Magnetic Island during the pandemic.
With content creation, it’s a mixed bag. I’m often contacted by brands who want to work with me to reach my audience with travel destinations and offers. It’s always super exciting to receive an invitation.
Sometimes I don’t get jobs I think I would have been perfect for so it can be disappointing, but there are a lot of influencers to choose from. I could be incredibly busy for a few weeks and then have nothing... but I always have work to do whether I’m travelling or not. Social media, in particular, is very time-consuming and there is not much down-time.
What kind of trips do you get to do?
All kinds! From overnight city stays to Aussie destinations and international trips with flights, accommodation and incidentals included. Only a few weeks ago I was in Europe with Royal Caribbean International experiencing cruising on their newest and world’s-biggest ship,The Wonder of the Seas(I am now a cruise addict and planning my next) and sharing it all with my audience online, as well as writing articles for print media back home.
In the past few months since the Australian border opened, I’ve been on six overseas trips to explore, share and report back – some of these have been hosted trips and others I’ve organised myself and pitched stories about them.
I’m planning our next ski trip to Japan in partnership withClub Medwith my daughter, and my calendar for the rest of the year and into 2023 is already filling up.
At the moment, there’s a huge appetite for travel, and an even greater one for the reassurance that comes from watching others take the trip first and show what it’s like.
What’s the best trip you’ve been on?
The day I opened an email from Disney with an invitation to travel to Disneyland was one I will never forget, and exploring Sabah in Malaysian Borneo on our very first hosted trip back in 2016 was very special too.
Evie Farrell
Author
No Comments
Be the first to leave a comment