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Netflix's new series Clickbait falls into a category I like to call 'Dirty Little Thrillers'.
It's the TV equivalent of a quick meal bought via a drive-thru at the end of a long workday. It's quick, easy, and bloody delicious at the time.
We all know the satisfaction of sinking our teeth into a Quarter Pounder or working our way through a bucket of Nando's chips. It's not the meal we'll think about on our deathbeds, but bloody hell we'll reach for it time and time again when we need a little comfort or a little endorphin hit.
Watch the trailer for Netflix's Clickbait. Post continues below.
Clickbait will have exactly the same impact. It will keep you thoroughly entertained for its eight-episode first season and it'll keep you guessing right until the final reveal, but it won't change your life.
It's bloody satisfying and it has a killer twist, but you probably won't give it a second thought after you've watched it.
Below I break down what Clickbait is about and whether you should watch it:
What is Clickbait about?
Clickbait follows the story of Nick Brewer (Adrian Grenier) a normal 40-ish man who lives in Oakland, California, with his wife and two kids and works as a physiotherapist.
When Nick turns up online in a viral video holding signs that say 'I abuse women' and 'At 5 million views I die', Nick's wife, kids, and sister must dig deep into his apparent 'double life' and try to find his captors before it's too late.