"I tried the Booby Tape giving women wild cleavage on Instagram. Oh, and I'm an F cup."

Some people call breasts ‘fun bags’. Those people have clearly never tried to stuff said fun bags into a lovely low cut top.

Figuring out how to get my breasts to sit up like it’s the first day of school has been a lifelong mission of mine. While there’s nothing wrong with saggy breasts (there’s even a whole movement dedicated to them called #SaggyBoobsMatter), there’s also nothing wrong with wanting them to look:

  1. Pert and round in a plunging neckline.
  2. High and secure in a backless dress, without the daggy bra band poking out the back.
  3. Contained in a strapless number, without hiking up a hopeless strapless bra every 30 seconds.
  4. All of the above.

That’s where Booby Tape comes in.

Side note – here’s some fun (and not so fun) facts about big boobs. Post continues after video.

Video by MMC

What is Booby Tape?

Booby Tape is ‘the original breast lift’ tape designed to lift your breasts and give you cleavage when wearing a bra isn’t an option, like with strapless clothes, low necklines and backless dresses.

It looks a lot like sports strapping tape, and comes in black and tan colours. For $21.95, you get a five-metre roll.

FIVE METRES?! I’d never need five metres, I hear you exclaim.

Oh but my friend, you will.

What makes it different to any other breast tape, or regular tape, is its strength and the material. Booby Tape is hypoallergenic – it’s made from a mix of cotton and nylon and the adhesive is acrylic, there’s no latex, zinc oxide or other irritants found in similar tapes.

Booby Tape also claims to be able to lift and hold even the heaviest breasts. Judging by some of the pictures from customers on their Instagram account – some of whom have DD to H cup breasts – it could be true.


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How do you wear Booby Tape?

The Booby Tape people reckon you can wear it seven different ways depending on your outfit and desired look.

The tape can be applied in vertical strips lifting breasts upwards, or across and under the breasts horizontally for strapless outfits.

If you have smaller breasts, you can get away with less tape, and those with larger breasts (or some side boobage) will need to think more… industrially.

I called in a sample of Booby Tape to see how it fares in real life and in real time, without a team of trained stylists to help sort my breasts out.

Here’s how I went.

booby tape
Here are some of the ways one can strap up with Booby Tape. Image: Booby Tape.

Putting on the Booby Tape.

First thoughts:

  • The tape is much thinner than I thought it'd be.
  • Will this thin tape be strong enough to lift my heavy F cup breasts?
  • Gee, it feels nicer than the electrical tape I used last time.
  • Do I really have the emotional energy to do this today?

I decided I did have the energy, and got to work.

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This is what Booby Tape looks like. Image: Supplied/Amy Clark.
booby tape
And a good look at the packet info. Image: Supplied/Amy Clark.
booby tape
Booby Tape looks like fancy strapping tape. Chic. Image: Supplied/Amy Clark.

Hot tip: Just like sticky tape, the Booby Tape can crumple up and stick to itself if you're not careful. I lost a good two bits of tape that way. They were not salvageable.

If I had my time again, I'd prepare by pre-cutting a whole bunch of strips, slowly removing the adhesive backing and sticking them to something to avoid having to bin precious, precious tape.

Next, you'll want to think about what parts of your skin will be visible in your outfit. For example, if your dress has a high neck, it's easy to forget your side boob might be on display.

Oh, and if you're wearing moisturiser while applying or have just got out of the shower, the tape might not stick very well. Or at all. The drier your skin, the better.

You can also watch a Booby Tape tutorial on YouTube here. Post continues after video.

Booby Tape for a plunging neckline.

In my experience, taping your boobs for a plunging neckline is pretty simple once you get into it. Even simpler if the item of clothing has thick straps or sleeves because you can tape as much as you like and no one will see it.

It gets trickier if you want to wear a low cut top with thinner straps, but it's definitely still doable.

I started by lifting up one breast and sticking the end of the tape down underneath. You might think placing the tape lower would be smarter, but you don't want any gaps between your under-boob and the tape. If your boob finds a pocket to droop into, it'll take it.

Next, I ran the tape over my nipple and pulled it straight up until my boob was adequately lifted before sticking the remaining tape on my chest. You repeat this again and again until the whole boob is secure.

The only issue was, as soon as I taped one section up, another bit of flesh would pop out at an inconvenient angle and I'd race to tape it down. It was very much like a game of Whack a Mole, except the mole in this scenario was my boob fat.

It also takes skill to get the tape looking flat and smooth, without any giveaway bumps and creases. I struggled with that part, but as you can see in my pictures below, the tape did provide the lift as promised.


Another tip: Unless you're a pro, wearing a thin fabric (a.k.a a dress that costs $7) will betray your handiwork.

Left: Hanging low and lazy. Right: At attention. Image: Supplied/Amy Clark.
They match now. Kind of. My technique could probably do with some refining. Image: Supplied/Amy Clark.

Booby Tape for a strapless dress.

Guys, I'm so sorry. I could not master this strapless dress Booby Tape technique.


As shown in the picture above, I cut longer strips of the Booby Tape and went to tape my boob inwards, but at this point in the experiment, I was fairly sweaty and the elements were turning against me.

If you've got larger breasts like me, mastering this crisscross technique will be a bit trickier. I'm sure it's not impossible, but I imagine it takes patience, a lot of pre-cut lengths of Booby Tape, a well-ventilated area and if possible, an extra set of hands.

Below is what was left of my strapless Booby Tape attempt. RIP.

booby tape
Bye Booby Tape. I hardly knew you. Image: Supplied/Amy Clark.
booby tape
Genuinely, a colleague looked over and asked if I was holding a slice of deli meat. Image: Supplied/Amy Clark.

Taking Booby Tape off.

I'm not going to say removing the Booby Tape at the end of the day was painless. It wasn't painful, as in, I didn't scream and cry and curse the day I was born, but it did pinch just a little.

The tape came off easily, didn't pull or try to grip to my skin, and the only redness came from the teeny tiny little hairs being taken off with the tape, rather than a dermatological reaction to it.

Booby Tape review.

Practice, practice, practice.

Those are the words of advice I'd give to anyone wanting to tape their breasts for an event.

Don't spend a free Sunday arvo taping and re-taping your boobs. That would just be wasteful. But without someone to give you hand, don't expect to get the Booby Tape application perfect the first time.

Unless you're wearing something made out of very thin material like I did, thicker materials will generally hide any bumpy texture or mistakes. And if you put your outfit on only to realise you can see the tape poking out in places it's not meant to, you can easily go in with a pair of scissors and trim the tape back.

Compared to the few times I've taped my breasts with sports strapping tape (PLEASE DO NOT DO THIS) and electrical tape, Booby Tape was a lot easier to use, wear and remove. It also didn't leave me with a sore, itchy rash, and was mostly painless to take off.

Just be sure to trim or pluck out any nipple hairs before you start taping because that will hurt later on.

The bottom line: Could you just buy a $5 roll of duct tape instead? Technically, yes.

Should you? Technically, no.

Personally, I'd go a good strapless bra over boob tape for the everyday, but for the occasional low neckline or backless number, $21.95 is a good deal for lifted breasts and lovely cleavage.

Without the rash and marks that come from putting household tape where it doesn't belong.

You can find out more about Booby Tape and where to buy at

Have you tried Booby Tape? Have you taped your breasts before for a tricky outfit? Tell us in the comments.

Want more fun, honest lifestyle road test stories? Read more below:

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