In January 2023, it was announced that Colleen Hoover's bestselling novel It Ends With Us would be adapted into a film, with Blake Lively as the lead character, Lily Bloom.
The news sent giddy shockwaves through the lit community, with adoring fans chomping at the bit to see their favourite book get the Hollywood treatment - and just a few months after the big announcement was made, production kicked off, with cast and crew filming in New Jersey.
Just months after the birth of her fourth child, Lively was pictured on-set with paparazzi pictures filtering through social media sites, and fans eager to get a first look at the adaptation.
And something quite... intense started unfolding online.
Fans of Colleen Hoover's books started reacting with fervent anger. In short: they were not at all happy with what they were seeing.
A simple search on TikTok, Twitter or Instagram will bring up thousands of comments with the exact same sentiment. So why was everyone in such a tizz? I mean, it's just a movie after all, right?
Well, that might be downplaying the scope of Colleen Hoover's work and how she has quickly become the most prolific and popular novelists in the romance genre over the past decade.
After seeing all these TikTok’s about Blake Lively’s wardrobe in the It Ends With Us movie, I am convinced not a single one of them actually picked up or read the book. Because whAT THE FUCK IS THAT????— seashels 🐚 (@shelb_gutierrez) May 21, 2023