WARNING: Mild spoilers ahead for Game of Throne Season Seven, Episode One, ‘Dragonstone’.
It was no blink-and-you’ll-miss-it appearance either – the pop icon performed a song and had several lines of dialogue with none other than Arya Stark.
In fact, some fans have said his cameo was a little too obvious for their liking.
The youngest Stark girl was travelling on horseback through woods when she came upon a group of Lannister soldiers (one of whom was Sheeran singing a song), who ask her to join them.
The 26-year-old joins in the banter with Maisie Williams' character, who compliments him on the song. The lyrics of said song are straight from the George RR Martin books.
And while some viewers have criticised the overtness of Sheeran's appearance on the show, they shouldn't have been surprised that it was in a scene with with Arya Stark.
Listen: We recap it in 90 seconds. Post continues...
When it was announced Sheeran would make an appearance in March, co-creator and showrunner David Benioff said it was as a surprise for Williams who is a huge fan of Sheeran.
"We knew that Maisie was a big fan of Ed Sheeran and for years we’ve been trying to get him on the show so we can surprise Maisie," Benioff explained at music and film conference South by Southwest.
"This year we finally did it."
Sheeran was clearly happy with his performance, posting a photo of him in costume with the caption: "Throwback to the time I was a Lannister" shortly after the premiere episode aired.
Did you this Ed Sheeran's cameo was too obvious?