Men hate nothing more than being laughed at. Drew Afualo makes millions doing just that.

Drew Afualo is proof that not all heroes wear capes and sometimes, heroes aren't for the people but specifically for women

Not just one type of woman, either. Black women. Brown women. Fat women. Short women. Women who don't want a traditional lifestyle and then the women who do. 

The 28-year-old Californian content creator has made a living for herself by, quite honestly, bullying men who bully women — and she's proud of it.

Watch one of Drew Afualo's TikToks here. Post continues after video. 

Video via TikTok @drewafualo.

Afualo first went viral in 2021 when she shared the qualities she believes are red flags in men. As it turned out, a lot of women agreed with her — and a lot of men were furious with her.

"After that went viral I got a whole influx of hate, specifically from men," she told Pedestrian TV in 2022.

"[That] started the ball rolling as far as me responding to hate and making fun of them back."

Three years on, she has more than nine million followers across her social media platforms and she's since started a successful podcast along with a myriad of other brand collaborations. 


And, of course, she is still roasting men online.

It usually begins with a man stating a terrible opinion that is usually either misogynistic, slut shaming, racist, fatphobic or all of the above. 


Short & sweet lmfaooooo

♬ original sound - Drew Afualo

In response, Afualo reacts with a clapback that usually involves denigrating their appearance. 

"It's so common for men to be terrible online and suffer no consequence because it's easy to be anonymous," she told TIME in 2023. "I like to think of myself as a tangible consequence."

Afualo's form of niche content works because she doesn't pull out stats to get her point across — instead she uses humour to shame the bully outright. 

"I realised early on when I started kind of making this content that people are a lot more likely to gravitate towards [humour]," the content creator told Pedestrian TV.

"It's putting it in a way that they can digest and really understand."

Her insults are scathing and she wants them to be, so those behind the cruel videos can learn a lesson. Afualo doesn't want to be an educator on why bullying women is bad either. She simply wants to "truly just make them regret ever making that video," she continued.

"I don't waste time trying to educate full-grown men on why they shouldn't be horrible on the internet... I don't spend time providing all these cited resources of why it's harmful to say things like that, why the patriarchy hurts all of us. I don't waste time trying to have, like, an educated discourse with them."


Earlier this week, Afualo was facing potential backlash after another content creator who she had previously worked with and appeared to be friends with, Leo Skepi, made comments that were considered fatphobic.


In one video, he argued that people shouldn't be upset with brands if they don't carry their size. 

"Brands are allowed to want a certain image and look with their product," he says in the since-deleted video. "They are allowed to make things for the people they want to make them for."

In her usual style, Afualo responded. She called Leo "fatphobic" without mentioning his name.

"The subject of fatphobia is constantly discussed on this app in a way that is unhelpful and unproductive," she said. "You cannot speak on something you've never experienced and past that if you don't think you're fatphobic, but you’re upholding fatphobic rhetoric; guess what, you're fatphobic."


thanks for listening, love u

♬ original sound - Drew Afualo

She also encouraged her followers who criticised her for spending time with Skepi to stop "blaming women of colour for things that white people do on their own... Believe it or not, when we spend time with people in real life, they don't always show us s**t like this."

Nevertheless, Afualo's influence won't dim anytime soon because as long as people make terrible videos online, she will "never run out of content."

"It's like the most aggressive form of job security."

Feature Image: TikTok @drewafualo/Instagram @drewafualo.

We want to hear from you! Help us shape what you read, watch & listen to on Mamamia. Share your thoughts in the below survey. PLUS as a token of our appreciation…you’ll go in the running to win a $100 gift voucher!