I’ve seen a lot of skincare products launch in my decade and a half of writing about beauty.
Every year, thousands of creams, serums and lotions hit the shelves in hopes of solving women’s skin woes and becoming a hit product. Many of the bottles, tubes and tubs that pass my desk look and feel… nice, but also oftentimes I feel like I’ve seen them – or very similar iterations of them – before.
That’s why these innovative vitamin C drops piqued my interest. It’s a product by Clinique, called Fresh Pressed Daily Booster with Pure Vitamin C 10%, and the product caught my eye because I hadn’t seen anything quite like this before.
I’m often drawn to vitamin C skincare products anyway, because vitamin C is excellent at brightening the complexion, fading pigmentation for a more even tone and retexturing the skin. These are all skin issues I’m always looking to treat, so I was keen to try.
But what really intrigued me was how this product is used. Inside the box is four tube-like ampules. Inside is a vitamin C booster that is activated by pushing in a plastic dome at the top of the tube.