Image: James Duigan/Twitter.
Is it just us, or was 2015 the year health and fitness took over?
‘Athleisure’ outsold a number of popular fashion brands, Instagram feeds were inundated with gym selfies and healthy meals, and you couldn’t walk down the street without overhearing someone talking about the 12-week training program they’d embarked on.
It’s great to see everyone taking an active interest in their health, but as with any phenomenon, along with the good came the not-so-good: celebrity-endorsed “teatoxes” and scarily extreme #fitspo rhetoric, to name just a couple.
If you ask James Duigan — personal trainer to the stars, Bodyism founder, and author of Clean and Lean for Life: The Cookbook — there are three big health/fitness trends from this year that really need to shuffle back into the shadows when 2016 rolls in.
1. Unqualified Instagram “experts”
“I think there’s a really worrying phenomenon on social media where we’ve got unqualified people prescribing hardcore exercises programs and calorie-controlled diets on Instagram without any accountability,” Duigan says.
“They’ve got millions of followers. It’s so sad, it’s so dangerous, and they’re really hijacking some lovely messages. You’ve got these women saying, ‘I’m strong, not skinny’ but they’re really skinny and it’s confusing.”
Duigan says while there appears to be a backlash to this trend, it probably won’t be going anywhere for another year or so. The worst thing? These ‘experts’ are very rarely taken to task when they get it wrong.
“If they write the wrong thing, they can just delete the comment or delete the post… but if [other professions] write something dangerous or irresponsible, they can lose their job or go to jail if it’s bad enough,” he adds.(Post continues after gallery.)