The sales pitch of every shonky diet tool, from weight-loss tea to diet pills, is that you can change the way you look without changing how you live.
Take the AspireAssist, an American weight-loss device that’s on its way to Australia.
“With the AspireAssist you can eat normal, healthy meals with your friends and family,” says a brightly animated information video about what is essentially a personal stomach pump.
“Afterwards, in the privacy of a restroom, the device lets you remove up to a third of the food you eat through a small tube in your belly.”
Let's look at the sentence again with a few words removed, shall we?
"Afterwards, in the privacy of a restroom,
the device lets you remove up to a third of the food you eat through a small tube in your belly."
Geez, that sounds an awful lot like an eating disorder, doesn't it?
Billed by Aspire Bariatrics as an alternative to permanent weight-loss surgery, such as reducing the size of the stomach with a gastric band or by removing a portion of the stomach, the AspireAssist system can be installed via a 15-minute reversible procedure.