I get it, sex sells. At least that’s what we’re told, right? And if you want to go anywhere in life, you’d better make sure you’re damn sexy otherwise you won’t be getting far! At least, that’s the message we’re given as women, and from a very young age too.
I remember this attitude back when I used to work in the Construction industry. When the pretty girls would get sent to the important sales meetings if we weren’t hitting our customers KPI’s (Key performance indicators) so we could at least distract our male customers from the fact that our company was performing poorly. It always worked, but it got tiring after a while, having to work in a community of men who never saw me as an equal.
Regardless of the projects that I completed or the targets that I met, my value within the company was mostly determined by how I looked. I was 23 at the time, young, bright eyed and apparently pleasing on the eye. So the sales men would invite me to meetings to soften customer deals and the women of power in my company disliked me and would make sure I knew it. It was quite an eye opener to go into my first graduate job in an industry that based all my competencies on my aesthetics and I was reminded of that kind of treatment recently when I saw a motivational post by an inspirational women on my LinkedIn news feed.
The post read like this:
“Do you know the power of appreciation? 85% of people are unhappy with their career. We all have goals and we are always trying to keep up with the Jones’. Goals are great to have but don’t let life pass you by without enjoying the journey you are on. Count your blessings not your problems. Don’t regret not appreciating what you had when you had it including the people in your life. We get so focused on where we are headed we forget where we’re at and what we have now. The purpose of life is to find your purpose and to value those who supported you on the way up. Life is not a race, pump the brakes and slow down.”