If you’ve watched a YouTube tutorial in the past few years I am willing to bet my lunch money that you saw the beauty blogger use Tarte Shape Tape concealer.
One tube sells in the U.S every 12 seconds. 1500 people commented on Sephora’s Instagram announcement when they revealed the cult concealer would finally be launching in Australia – the only market you can get it in outside the U.S.
Firstly let’s take a look at what everyone says about this concealer.
“I live and die for this concealer. It is so creamy and covers every insecurity I have. It blends so easily and sets really well. I’m in love with how smooth it makes my under-eyes look. One of the best concealers I have ever used,” said Angie Maegrace in MakeupAlley.
“I’ve spent my entire life saying there could always be a better under eye concealer out there, and at the age of 30, I’m calling off the search, because this is THE PERFECT CONCEALER…I’ve had very dark circles since I could walk, so it’s clearly a genetic gift that I’m stuck with, but have tried very hard to hide. I’d spent years and god knows how much money trying to find a good enough concealer..it covered completely, looked natural, and didn’t budge all day!” said Addie Charlotte.
I’ve been dying to try it and finally, recently, it was my turn to take it for a spin.
My first thoughts were that the consistency was thinner than I was expecting. I’m used to full coverage concealers like the Maracuja Creaseless Concealer or IT Cosmetic’s Bye Bye Under Eye, so expected the same thickness.