Why keeping your tomatoes in the fridge is a terrible idea.

Finally, we have scientific proof of one of the most terrifying phenomenons on Earth.

No, it’s not just you, it’s not just your fridge, and it’s not just your salads that are being unceremoniously ruined by bland tomatoes.

It turns out if you store your tomatoes in the fridge, they actually do begin to taste… like a fridge.

New research from the University of Florida has proven that when tomatoes are kept at low temperatures, they start to lose their flavour – and no matter what you do (cook them, bring them back up to room temperature, ask them very nicely) they can never get it back again.

So if you’re the kind of person who chucks all your fruit and veggies in the crisper and forgets about them, I’m sorry to tell you it’s time to change your ways.

Watch: How to cut tomatoes like a ninja.

Video via Dave Hax

Or, of course, you can doom yourself to flavourless tomatoes for the rest of your days.

The bad news is that tomatoes are sometimes chilled in transit before arriving at your local supermarket, so the tragedy may have already occurred before you load up your trolley.

At that point, there’s really nothing you can do except weep (or, you know, try to find some tomatoes that haven’t been chilled yet).

Good luck, tomato lovers.