It was 2002 when 16-year-old Ruby Rose decided to enter the nationwide Girlfriend magazine model search.
With short black hair, blue eyes and full red lips, Rose from Melbourne, Victoria, was announced the runner-up.
But, like many other finalists, including Abbey Lee Kershaw and Samantha Harris – this would only be the beginning.
Soon, she was landing herself international modelling campaigns, and in 2007 Rose beat out 2000 competitors to win MTV Australia’s VJ search.
She guest-judged Australia’s Next Top Model, became the face of Maybelline New York, established herself as both a clothing designer and a DJ and hosted The 7pm Project alongside Carrie Bickmore, Charlie Pickering, Dave Hughes and James Mathison.
Despite her unequivocal success, Rose says of the time, she was drinking too much, not sleeping, and eating "terrible food". Ultimately, she wasn't happy.
And that's when she left Australia.
It had been nearly nine years since she'd entered the Girlfriend model search that had launched her career, and her move to Los Angeles was an effort to start all over again.