Word of warning: once you know how to recognise Millennial pink, you will see it EVERYWHERE.
You will see it on the streets, you will see it in your home, and you — GASP! — may even see it on the masthead of the very website you work for… (just me?)
This particular shade of pink, sometimes referred to as Tumblr pink, has unofficially become the “colour of a generation”.
It’s a softer version of Barbie pink, a pink you kind of don’t even recognise as pink, and it’s infiltrating – nay, INVADING – every aspect of our lives.
Rihanna’s Fenty x Puma fashion line?