Please note: No, this post is not sponsored whatsoever. We just really freakin’ like the idea of never ironing again.
It’s a washing peg that perfectly hangs even the trickiest clothing items – even underwear.
After working for years to perfect his nifty product, Boocock told SmartCompany his time on the Channel 10 program was an “amazing experience”. Having patented his Hegs in late 2012, the now successful entrepreneur says appearing on the show taught him more about his own business than he ever thought possible.
“I’ve learnt more about running a business, what areas we need to focus on and what not to focus on… Their questions were based around scalability and growth. I have plans to take it global with international trademarks and patents but they taught me how to go back to basics.”