Anyone who has spent time and money curating the perfect designer-filled wardrobe can only imagine how painful it would be to sell it off.
But that’s exactly what Donielle Brooke was forced to do when she was diagnosed with thyroid cancer at just 25 years old.
The New Zealander didn’t have much of a choice – she was out of work and had bills to pay. So letting go of 80 per cent of her wardrobe to make some quick cash was her only option.
Little did she know it would lead to a booming business that in four years has gone from a Facebook page to a marketplace where more than 90,000 members buy and sell their second-hand clothing.
“I was going to be off work for a while and had a wardrobe full of designer clothing.”
This was late 2012 and there weren’t any other websites that would allow her to sell her clothing the way she wanted, so she created a Facebook page and invited her friends and family.