Three things have happened this week that have made me realise we’re in a new phase. All of us.
We did our first live Mamamia Outloud show in Orange for our tour - the first we’ve done since 2019. We were out of practice but much fun was had by all. There were some dramas but none of them were COVID-related.
Two nights later, I went to an engagement party - my son’s - and there were more than 100 of us in a room with lots of close-talking and no masks. Not even the oldest (96) among us. The scrambling that happened at the last minute to change the venue was weather-related, not COVID-related. Nice change.
A couple of nights after that, we had our annual Upfronts presentation where we do a show-and-tell for advertisers and agencies about Mamamia and 300 people came.
It’s the first time since 2019 that we’ve done it in person and during drinks before and afterwards, everyone I spoke to talked about having just returned from holidays and how burnt out they were feeling.
But why burnt out? With life returning to normal and COVID iso restrictions being lifted from tomorrow, shouldn’t we be feeling exhilarated? No. Well, yes but there’s a very good reason why so many of us are feeling like we’ve hit a wall of tired.
Since March 2020, we have all been in a state of fight-or-flight because our survival has been threatened. We’ve not done a global pandemic before. None of us had a forecast or a roadmap. We couldn’t pace ourselves.
Top Comments