Mel Wells, a British author, posted side-by-side comparison shots of her face without the default setting to Instagram last week.
Wells released the comparison to her 21,500 followers and received a mixed response.
Many users criticised Wells for targeting the brand, telling her she can simply turn the feature off if she doesn’t like it. Others compared the function to applying makeup.
Wow Samsung. When you get a brand new phone and go to take a selfie and realise that the default setting on the front camera is automatically on “Beauty level 8” which evidently means: seriously airbrushed face. This means everyone who gets a new Samsung phone and flicks the front camera on is automatically being told “Hi, we’re Samsung and we think you look way better when we automatically airbrush your selfies for you, x 8!!” Thanks @samsungmobile for the vote of confidence, I think I’ll keep my freckles and imperfections since this is how I look in 3D and this is how all my friends see me in real life. I hope young girls are buying iPhones instead of Samsungs. (Wait, do iPhones do this too?) To clarify – no apps here – this is Samsung’s DEFAULT FRONT CAMERA SETTING. ????????
One user took a more personal angle, arguing that as “someone with perfect skin”, Wells wouldn’t be able to see the use of such a filter.