It’s one of the most relatable ads women are likely to come across.
In Berlei’s latest commercial (which you can watch above) to promote its new Womankind bra range, we see a diverse cast of women and their boobs experiencing everyday boob struggles.
Trying to squeeze into a sports bra. Dealing with straps that dig in and leave angry marks. Desperately trying to get some support from a strapless bra you saw on social media.
Anyone else? Image: Berlei.
Pain, frustration and more free falling than you'd like for your boobs are all too common. It's refreshing to see an ad that tackles that.
Top Comments
If it's getting pushed into feeds of people who don't want it, that's an issue Facebook needs to address with all ads.
The ad didn't make me want to buy the bra.
Facebook don't have to address anything. They are a business, ads bring revenue. They aren't providing a public service, it's a private company and I don't think that ads will be disappearing from Facebook any time soon. If you don't like it, you don't have to use it.
If I don't like an ad, I delete it, and when it asks why, I say it's not relevant to me, then click on Hide all from.
another stupid decision from our overlord fb. if an ad for bras doesnt focus on breasts then whats the point of it ? it would really only appear on womens pages but if it didnt and it showed up on a mans or anyone who didnt want to keep seeing it theres an option in the drop down box from the symbol in the right hand corner to stop seeing this ad. but really there were no nip slips so why ban it ?