Thanks to popular sneaker styles like the Adidas Sambas and Gazelles, it feels like we've forgotten that sneakers are meant to serve a purpose.
Which means... they're not always going to look pretty.
Watch: Inside My Wardrobe | Trackies. Post continues below.
As a fashion writer, I'm constantly scouring the streets to spot the latest trends, and one style that's been impossible to miss is the sneakers with swiss-cheese soles.
After a bit of digging — and some Google Reverse Image Search-ing — I discovered that the shoe everyone seems to be obsessed with is by a Swiss brand called On.
I'll admit, I was... confused.
Why would anyone spend over $200 on a pair of sneakers that aren't particularly chic? That same day my husband (who happens to be a huge sneakerhead) came home with a pair of his own.
When I asked him how they differ from the millions of pairs he owns already he responded, "they're SO comfortable".
And you know what, shame on me for thinking aesthetics are everything.
Like everything owned by the Swiss, On Running has thought of every tiny detail when creating their shoes.
Their soles — which trigger my trypophobia but that's a 'me problem' — are a feat of Swiss engineering.
These shoes aren't for the girlies who like to match their sneakers to their outfits. Instead, they're for those who live an active lifestyle and care about their feet. Sure, they're not the prettiest but they're apparently like walking on a cloud.
But you heard it here first — these are about to be next "it" shoe that everyone is wearing.
I've rounded up my favourites that I'm carefully considering adding to my cart...
On Running Cloud 5, $199.95.
On Running Cloud X 3, $239.95.
On Running Cloudmonster Exclusive, $259.95.
On Running Cloudflyer 4, $259.95.
On Running The Roger Centre Court, $289.95.
On Running Cloud X 3 AD, $239.95.
At Mamamia, we independently curate and write about products we rave about in our group chats and think you should know about too. If you purchase a product we have recommended, we may earn a small commission.
Feature Image: Instagram @hajdi_kj/orp_indonesia.
Do you drive a car? Complete this survey now to go in the running to win a $100 gift voucher.
Top Comments