Do You Like This Story?

Mamamia is going to be on YOUR radio. Every day 6-7pm. We have partnered with Southern Cross Austereo to create a daily radio show and it’s going to be awesome sauce.

Many of you already know and love Em from her Mamamia posts – the girl is talented. She sings, she dances, she writes, she presents and she has the perfect balance of irreverance, smarts and lack of snark that makes her the top shelf choice for host.

And Dave Thornton? You are going to love his guts. He is a comedian, occasional presenter on The Project and his mother is a sex educator. Like Em, he’s smart, funny, warm and the exact guy you’d love to be your brother/boyfriend/son/mate.

I will be contributing via phone each day from MM HQ at the start of the show but it’s very much going to be about engagement with callers (YOU) who will be the radio version of commenters (YOU).

Alternatively, you can just listen and be like the radio version of readers.

It’s so high-tech I need to take a moment……

Here is the media release which went out this morning:

TODAY NETWORK’S NEW SHOW IS WHAT EVERYONE’S TALKING ABOUT!

Hitting the airwaves from Monday 6th August between 6pm-7pm around Australia, the Today Network is excited to announce the launch of a brand new weeknight show ‘Mamamia Today’.

6 290x324 News alert: Mamamia Radio

Mamamia publisher Mia Freedman with Mamamia Today hosts Dave Thorton and Em Rusciano.

Television and radio presenter Em Rusciano teams up with funny man Dave Thornton, to bring the much loved Mamamia online brand to life across the Today Network’s metro stations.  They’ll be joined regularly by Mamamia herself, Mia Freedman, to chat about all the hot topics that everyone’s talking about – from fashion to pop culture to food, and everything in between.

Mamamia.com.au is one of Australia’s most popular websites for females under 40, discussing the latest trends, issues and what everyone’s buzzing about.  On Mamamia, ‘everything is up for discussion’ and ‘just like a real conversation with women, you never know where the conversation will go’.

Screen shot 2012 08 01 at 6.32.59 PM News alert: Mamamia RadioFollowing in the footsteps of the Mamamia site, ‘Mamamia Today’ will focus on being inclusive – all topics, views, people and things will be on the table for discussion.  Fans of the site will know that it’s a very active experience that encourages engagement – and the team are excited about the real time engagement opportunities a radio show combined with a social media and online extensions will offer.

Mia Freedman says: “I couldn’t be more excited about Mamamia partnering with Southern Cross Austereo for this new daily show. At Mamamia.com.au we know how to tap into the topics women are talking about and springboard them into conversations. It’s real-time engagement with women which lends itself so perfectly to radio. Em Rusciano is hugely popular with Mamamia readers and Dave is about to be. They both have the perfect mix of irreverance, smarts and authenticity that embody the Mamamia brand. I can’t wait to work with them.”

Screen shot 2012 08 01 at 6.33.03 PM News alert: Mamamia RadioReturning to the Southern Cross Austereo studios after a stint hosting The Project and regular appearances on The Circle, Em is a regular contributor to Mamamia.com.au and began her career with the Today Network’s breakfast team on 92.9 in Perth.  Mate Dave Thornton (the duo worked together on The Project) is known for his free flowing humor and extensive experience across TV, radio and stage, including regular appearances at the Melbourne International Comedy Festival.

Dave Cameron, Head of Today Network for Southern Cross Austereo said: “We’re so excited to work alongside one of Australia’s biggest online brands for under 40 females. Mamamia.com.au has an amazing engagement level with its online community, and the radio show “Mamamia Today” will bring that same compelling interactive content to life on air for Today Network listener.”

austereo News alert: Mamamia Radio

The behind the scenes pics from Em Rusciano

Comments

Comment Guidelines : Imagine you’re at a dinner party. Different opinions are welcome but keep it respectful or the host will show you the door. We have zero tolerance for any abuse of our writers, our editorial team or other commenters. So if you’re rude, mean-spirited, snarky, aggressive, defamatory or bitchy, your comment will be deleted (so will any replies to the original comment – so don’t bother arguing with rude people, instead just hit the ‘alert moderator’ button).
And if you’re offensive, you’ll be blacklisted and all your comments will go directly to spam. Remember what Fonzie was like? Cool. That’s how we’re going to be – cool. Have fun and thanks for adding to the conversation…

Use your profile to comment: Or, comment as a guest:
(Max file size is 150kb & jpeg's only - if you need help resizing go here »)

139 Comments so far

  1. julie

    can u tell me please when is the last episode for stephanie forrester /bold and the beautiful airing in Australia? u were able to tell us abut ridge’s last day.. my friends and I don’t want to miss it.. we tried google but no luck..

    jules

    GD Star Rating
    loading...
  2. nedkelly5580

    Can someone please slap Dave every time he says ‘MATH’ instead of Maths.

    GD Star Rating
    loading...
  3. Alli

    I just wanted to make a comment about the vaccination debate… I am not immunised and neither are my four healthy boys ranging in age from 23 down to 9 yrs, i believe that it is a personal choice on weather to vaccinate or not but i do believe that if you chose to do so then you need to be educated on the pros and cons on both sides, never should a person be bullied into a choice and let no one ever say that we dont have to do any research as the scientists have done it for us, which was a quote i heard the other day, all we have to do is look back in history and ask all the poor people who were told that a morning sickness pill was not harmfull! and look at the children and their childrens birth defects all because it was harmless or so they thought, and im sure they were told that research was done and proven to be safe, so what i am saying is do your research as i have done look at the ingredients of what is in vaccinations its not just the disease that is going in to your child and these are the things that cause the problems that i personally have wittnesed not all will have reactions but a great lot do just as not all who catch the disease have a bad reaction just as some who do will,those who have a weakness in that area are going to have the reaction no matter what way they get it, oh and also a comment was made that an un vaccinated child puts others at risk? i ask the question on how this is possible as their child is supposedly immune by vaccination? makes you wonder why and as a fact my younger boys caught chiken pox earlier this year from vaccinated children at school not the other way round and they got over it better than those with vaccinations, and my sister in law has just done hooping cough with her vaccinated children and they were very sick although immunised i could go on but i think i have nicely made my point, so there should be no bulling for either way as it is a personal choice, thanks for reading, and let it be known that it is not my intention to upset or affend any one!!

    GD Star Rating
    loading...
  4. Melissa H

    Heard your radio segment on Monday 5th November re what foods you’d eaten throughout a day as opposed to ? I can’t remember, some other weird vegan pill popping seaweed slurping fandango, and when it got to the part where you ended with a bloody mary….i nearly wet my pants in my car on the way home and looked across to the car next to me and they were looking at me weirdly! It was such a funny segment. I love it, I love you guys. You come across great and make me laugh. Keep it up – Mum of four (who on occasion has had the same daily food intake (ok once maybe) AND have had nipple experience similar. Love it, keep going.xxx Melissa

    GD Star Rating
    loading...
  5. beansbeansthemagicalfruit

    Managed to listen to the 2nd half tonight and I really enjoyed it! Em and Dave seem to have excellent chemistry and I nearly pissed myself when the caller told the story of farting in the restaurant when her boyfriend proposed to her. Great job Mamamia! xo :)

    GD Star Rating
    loading...
  6. Georgie

    This is fabulous news .. Can’t wait. Tired of the negativity though even if it’s only from a few. The rest of us though can see it’s a great step. All the best.

    GD Star Rating
    loading...
  7. lesh

    Will we be able to listen in Newcastle? I can’t stand that awful Kyle Sandilands and the sooner he’s out of a job the better!

    GD Star Rating
    loading...
  8. chellebelle

    forgive my ignorance, but will we be able to listen to the show in Canberra? If so, which station? I doubt I’ll be able to listen as the time slot is very awkward family-wise, but I’d love to try!

    GD Star Rating
    loading...
  9. Lil

    I just read that Mamamia is one of the most popular websites for women under 40. Now I feel old!

    GD Star Rating
    loading...
    • Lil

      How old is too old for this site?

      GD Star Rating
      loading...
  10. kewmanor

    Such good news! I’ve been a massive fan of Em for a while now and Dave is a total legend.

    I understand the Austereo issue, but let’s be frank. If it were such a massive issue, why hasn’t the public turned off Hamish & Andy, Fifi & Jules, etc. 2DAYFM is only one station in the Austereo Network. So should we hold every other Austereo Station responsible for what happens in Sydney?

    Let’s get behind MM radio so that maybe Kyle’s show has no other option but to be canned. Wouldn’t that be nice?

    GD Star Rating
    loading...
  11. JessB

    I have loved reading Em’s articles here, and I REALLY love Dave! I have seen his comedy show, I listen to his podcast and think he’s charming, smart and super cute. Which all makes him a perfect co-host to work with Em, and to join Mamamia!!!

    Congratulations to everyone, Mia, Em and Dave, on such a step forward. It’s great for Mamamia, and I hope it’s great for Austero too.

    GD Star Rating
    loading...
  12. nora

    this makes me so excited! as a communications student we always discuss ‘convergence’ in the media and this is exactly it! i love the idea of accessing information through different mediums, and mamamia is awesome.

    GD Star Rating
    loading...
  13. Lewis

    Please bring the show to 104.7 Canberra and the other regional stations (Sea & NXFM) we’re a part of the today network too :)

    GD Star Rating
    loading...
    • Anonymous

      Melbourne too!

      GD Star Rating
      loading...
  14. Yeah!

    Dave Thornton is too hot for radio! Send him my way, please. :-)

    Also, it always disappoints me when people come out of the woodwork to poo-poo someone’s success – under the guise of a ‘valid’ reason. Get a life, haters!

    GD Star Rating
    loading...
    • Bradley

      Yeah ! Another one of those “new” pen names that pop up….suddenly.

      I find your comment about Dave extremey sexist. Imagine the ta-doo had the same sentiments been expressed about Em or Mia ?!!!….by a male !

      I dislike double standards, and I don’t care if women are the target audience of the site.

      GD Star Rating
      loading...
      • Yeah!

        1. Bradley, I’ve been commenting on Mamamia under this name for years.

        2. The comment about Dave was a compliment – I think he’s attractive. I’m sure Mia or Em wouldn’t mind if someone said they were attractive.

        3. I don’t think the radio gig is a double standard. That’s just my opinion.

        GD Star Rating
        loading...
    • Jamie

      Yeah, get a life, haters! Go back into that woodwork where nobody can hear you poo-pooing on about ‘valid’ stuff like ‘ethics’ and wanting ‘women’ to be treated with ‘respect’!

      GD Star Rating
      loading...
    • JessB

      I love Dave too Yeah! Do you listen to his podcast? Check out Slapbang if you get a chance.

      And Bradley, I don’t think Yeah! was being inappropriately explicit, so I’m unsure what your problem is. I think a similar comment about Em or Mia would be fine. Perhaps you could explain further? I’m sure no-one supports sexist comments, no matter whom they are made by or about.

      GD Star Rating
      loading...
      • Bradley

        You honestly believe that there would not have been torrents of outrage had the comment “She’s so hot” been made by a male and directed at Em & Mia ?

        I don’t believe that I can be any clearer.

        GD Star Rating
        loading...
        • JessB

          Ah, turns out I did understand you, I just disagree. No, I don’t think there would have been any outrage at all if someone had made this comment about Mia or Em (whether they were a man or a woman). I think adults accept that people can find other people hot. In fact, with the limited knowledge I have of Em and Mia, I think both of them would have been flattered, as I’m sure Dave would be.

          I don’t really understand the emphasis you’ve put on how this comment would have been received differently based on the gender of the commenter and of the subject. It seems to be a pretty positive, innocuous comment to me, unlike your comments, which seem rather confrontational to me.

          Anyway, thanks for clarifying your comment, I really appreciate it. Have a great day.

          GD Star Rating
          loading...
  15. tanlee

    Yay! You’re on a roll this year Mia. What next? Mamamia the movie? A political party? You go girl!

    GD Star Rating
    loading...
    • Bradley

      Political party ???????

      Whatever you are on, I want some of ! :)

      GD Star Rating
      loading...
  16. Bradley

    How will the radio show present as “new” ?

    Will there be discussion about new issues or will what has been run on the MM site during the course of the day/past week be rehashed ? Will you be allowing listeners to speak their piece or will audience participation be limited to tweets and emails ?

    Is 6 to 7pm the best time to test run a new program when prospective listeners are listening to their families, preparing meals, doing general family type things and watching The Project ?

    GD Star Rating
    loading...
    • Natalia

      You’ll have to tune in on Monday to find out :D

      GD Star Rating
      loading...
      • Bradley

        Nothing new, then ! :(

        Ahhhhhhhhhhh……….. :(

        GD Star Rating
        loading...
  17. Jamie

    Sorry, but the whole ‘Austereo are female-focused and signing the Mamamia team is proof they care about women’ argument just doesn’t wash with me. Austereo have done nothing but provide opportunities for Kyle Sandilands and other presenters to engage in misogynistic, hateful crap, and then pay a bit of lip service to community standards after the fact. Their partnership with Mamamia provides them with a perfect smokescreen of female-friendly acceptability while doing absolutely NOTHING to change the actual attitudes they display toward women. I’m really disappointed in this news.

    GD Star Rating
    loading...
    • Kate

      Yep, I was excited about the radio show. I love Dave and Em, however, so disappointing to see its with Austereo. It feels a bit shallow… I thought there was a boycott going on…

      GD Star Rating
      loading...
  18. amity

    How exciting! Congrats Mia and Mamamia team, the show sounds like it’ll be fantastic. xxx

    GD Star Rating
    loading...
  19. katehunter

    This is so great. Radio is the natural complement to mamamia. Can’t wait.

    GD Star Rating
    loading...
  20. claresophie89

    Congratulations Mamamia!
    I am a huge fan of both Em and Dave, if you have never seen Dave at the comedy festival I highly recommend.
    A massive improvement to the current repeat of Kyle and Jackie O’s breakfast show in Melbourne, I will actually be happy to tune into fox at 6pm instead of switching it off after Fifi and Jules!

    GD Star Rating
    loading...
  21. phoodietweets

    AMAZING, AMAZING NEWS!

    Can’t wait to tune in!

    :) Phoodie

    GD Star Rating
    loading...
  22. clairev

    Congratulations all you hardworking Mamamia-ians! This is super exciting! So exciting I’m probably going to use an exclamation mark at the end of every sentence! Yep – looks like it! And I think it’s great that you’re partnering with Southern Cross Austereo because the best way to change a culture is to change it from within! Windmill high-fives, everyone!!!

    GD Star Rating
    loading...
  23. Anonymous

    i hope you will podcast it.

    GD Star Rating
    loading...
  24. Lucy Ormonde

    I can’t tell you how excited I am to turn the radio on at 6 o’clock on Monday. Big congrats to everyone involved, y’all rock X

    GD Star Rating
    loading...
  25. Sarah in Sydney

    How exciting! I cant wait to tune in! I second (third?) the idea to do podcasts, I will do my best to tune in between 6-7 but that’s dinner, bath, bed time. I would love to be able to listen at another time.

    Congrats guys, here’s to a hugely successful radio adventure!

    An aside, I just want to add that I am sick of the haters. I’m all for expressing my opinion and have no issue with people giving constructive critiscism but the recent “wah, wah, wah, you suck MM” is getting old. By all means leave feedback, I think MM are generally very responsive to their readers concerns but if you really don’t like the site any more then don’t read it. I know I will never agree with everything written here but I love the mix of stories and look forward to heaps more!

    GD Star Rating
    loading...
  26. Zara

    Congrats, MM. This sucesss is well deserved by your hardworking team. That’s all.

    GD Star Rating
    loading...
  27. Caz Gibson

    Thanks for showing my post – I really, really, really want you guys to prevail.
    I’ve been working in and around the TV and Radio Industry for the last 30yrs so I’ve picked up a few things.
    Stay focussed and enjoy the ride – and always have “plan B”……lol.

    GD Star Rating
    loading...
  28. beansbeansthemagicalfruit

    Congrats Mamamia! Unfortunately 6-7pm is the witching hour here with a toddler so I doubt I’ll be able to tune in but I’ll try my best. :)

    GD Star Rating
    loading...
  29. peppy

    Hah.
    Dave Cameron (in the gallery).
    Pretty sure that is the elusive man known as ‘Grumpy Dave’ to Hamish and Andy fans? :D

    GD Star Rating
    loading...
    • Sarah in Sydney

      That is exactly the thought I had Peppy! rump Dave doesn’t look so grumpy!

      GD Star Rating
      loading...
    • Mia

      Yes! The very same!

      GD Star Rating
      loading...
  30. Lucinda

    Haven’t been coming to MM very often lately….gosh, it’s changed. Where’s Rick gone?

    GD Star Rating
    loading...
    • peppy

      I miss Rick too. Sigh.

      GD Star Rating
      loading...
    • Natalia

      Rick’s working for The Australian now – newspapers are in his blood! He still comes back to comment here though :)

      GD Star Rating
      loading...
    • Zara

      Lucinda……… Would it kill you to say something positive? Just once?

      GD Star Rating
      loading...
      • Jacqui

        Geez Zara she only asked a question!?

        GD Star Rating
        loading...
        • Zara

          Sorry, I see Lucinda making negative comments on a lot of posts. Just doesn’t seem like she ever has anything nice to say!

          GD Star Rating
          loading...
  31. Cate

    I’ve got to say, I’m a little disappointed to see MM joining with the radio network that thinks conditions like not demeaning women are “unworkable”. Southern Cross Austereo is not exactly a female friendly network. I wouldn’t be working with them.

    GD Star Rating
    loading...
    • Be nice

      I see this as a sign that Austereo *is* becoming female focused.

      GD Star Rating
      loading...
    • claresophie89

      Hi Cate,
      I agree about austereo’s history with Kyle, but as far as I can see this new mamamia show will be replacing the repeat of Kyle and Jackie O’s breakfast show that we get in the other states at 6pm. Massive Win in my opinion, and a big reduction of Kyle’s audience if his show is not repeated at all or repeated at a less higher rating time.

      GD Star Rating
      loading...
  32. Max Power

    You’re going to call me a hater but surely you’re not serious? 3 months ago you had numerous articles calling for a boycott of the Today radio network and all of its advertisers because of Kyle and Jackie O and now suddenly you’re calling them a company that shares your vision. As a male i normally really like your site as it gives me a different perspective on news and views but this is the saddest sell out that i’ve ever seen. You’ve let your brand and your readership down by selling out to the lowes common denominator. I bet Kyle is happy having you in his camp though.

    GD Star Rating
    loading...
    • Willow

      I completely agree. Its great that MM is expanding and they totally deserve it but to there?

      GD Star Rating
      loading...
    • MaryV

      Well said Max. I am surprised by this turn of events. It seems ideals are only paper thin.

      GD Star Rating
      loading...
    • Britney

      I’m confused. Isn’t it a win for the Kyle haters? The hour of power has lost its prized spot to Mamamia. Would you prefer Austereo keep Kyle and Jackie O there?

      GD Star Rating
      loading...
    • jamilarizvi

      Hi there Max Power

      Thanks for your comment. Not going to call you a ‘hater’, I get why you’re concerned. MM did cover the offensive comments made by Kyle on his show and I remember the conversation around people voting with their ears. Media doesn’t exist without an audience and the power of the consumer to tell networks like Austereo what they want to hear is big.

      Now, as Mia says below, Austereo are a very female focused station and MM’s new partnership with them shows that they HAVE listened. Australian women (and a fair few men!) are saying that this is the sort of great content they want to hear the airwaves.

      Austereo have seen the Mamamia site and they love it – especially the community feel and the fact our readers and so engaged, switched on and ready to share an opinion. They’ve recognised that this is what people want to tune in for – intelligent debate presented in an interesting and fun way.

      I can’t wait for it to start.

      Jamila

      GD Star Rating
      loading...
      • Lulu

        Jamila, so what happens when Kyle next says something like he did the last time? (And that’s ‘when’ not ‘if.) As part of the same network, would MM Today ignore/criticise/support? And MM Online?

        GD Star Rating
        loading...
      • elle

        ‘Austereo are a very female focused station’ ?! Really?! Come on Jamila!

        GD Star Rating
        loading...
    • Zara

      Im a regular MM reader and I’m pretty sure that they were articles covering the outcry against Kyle and Jackie O, but not actually telling people to boycott? They always show perspectives without TELLING people what to do. That’s what I like about the site. I dont think they are selling out, I think they are just going with the best station for their target audience. I’ll be tuning in and I’m sure lots of people I know will be too.

      GD Star Rating
      loading...
      • Max Power

        Not to try and act smart but this is this is a direct quote from Emily Hehir’s article.
        “We must make it clear to companies who promote and associate with these archaic attitudes that we won’t stand for it. This week I joined with over 26,000 others, calling on advertisers to boycott the Kyle and Jackie O show as long as it provided a platform for bullying, abuse and misogyny. The extraordinary public reaction to the petition I created – and the ensuing exodus of advertisers – shows that it will be harder and harder for brands to get away with perpetuating the lowest common denominator.. “

        GD Star Rating
        loading...
    • Mia

      Hi Max,
      Firstly, thanks for your feedback. We’re reading every comment – as we always do.
      Just to follow up on what Jamilla said, we have not partnered with Kyle Sandilands. He is not hosting the Mamamia show.
      We have partnered with the Southern Cross Austereo network who are responsible for many many other shows including Hamish and Andy and Fifi & Jules.
      I have had many many conversations behind the scenes and I am completely confident that they share our commitment to what we want the Mamamia Today show to be.

      I’m afraid I cannot ever be responsible for the views of every other person employed by a huge organisation. Just like one opinion writer who is employed for a large newspaper company does not speak on behalf of everyone else at that company (eg: Andrew Bolt!).

      I’m genuinely sorry that you feel we have somehow let you down but we are more fiercely protective of the Mamamia brand than anyone and would never do anything or partner with anyone who didn’t share our vision and passion for Mamamia.
      Southern Cross Austereo absolutely do and that’s why we’re so excited to be working with the company responsible for shows as iconic as Hamish & Andy.

      GD Star Rating
      loading...
      • Jackson

        Mia, what happens a little down the track and kyle says something offensive again and causes outrage, and we all know it will happen again,
        Will you have a post up slamming him and his actions and calling for people to vote with their feet and turn Austero off, or is it going to be silence from the team now because you are in bed with them and you have to stay quiet??

        GD Star Rating
        loading...
        • Lulu

          That was my question as well (above).

          GD Star Rating
          loading...
        • Mia

          Hi Jackson and Lulu,

          That’s a really interesting question albeit a hypothetical one (that’s what politicians say when they don’t want to answer something – Jamila taught me that).

          I think what happened with Kyle was a pretty huge deal, became national news and had enormous consequences for him, the show and the company.
          I believe that measures have been put in place to ensure nothing of that magnitude happens again. I’ve also listened to Kyle and Jackie O’s show before and since and the show has certainly changed. For the better I believe.

          But as I have said above, Mamamia Today is a completely different show albeit on the same network. There are many many other shows broadcast by Southern Cross Austereo including Fifi & Jules, Hamish & Andy, and Matt & Jo and we will proudly be one of them.

          Back to your question: I don’t know many radio shows either on the same network or different networks that discuss other broadcasters’ content. I listen to A LOT of radio on many different stations and for that reason, I don’t imagine it would be discussed.

          As for Mamamia.com.au…..well, we are not constrained from publishing opinion posts by our partnership with Southern Cross Austereo (SCA) if that’s what you’re suggesting.
          In the same way that we assess the many hundreds of potential stories and posts and news items that we cover every single day, we would assess anything Kyle-related on its merits.
          I hope that answered your (hypothetical) question!

          GD Star Rating
          loading...
      • Singleinoz

        But here is the thing, I was so outrage by Kyle’s antics that I honestly have boycotted the sponsors as well (to the best of my ability! Without becoming a wet blanket)

        So now Mamamia as a brand is associated with Austereo who employ Kylie!

        I don’t want to be a hater but this is very confusing!

        Just cause Austereo has the right market doesn’t make it the right fit!

        Sky News wasn’t the target demographic and i know you aren’t there anymore but i am guessing that’s because TV wasn’t the best medium rather than not having the target demographic!

        GD Star Rating
        loading...
        • Tania

          That’s exactly my dilema too! As someone who has actvely boycotted any businesses advertising on 2day fm, I find myself in the same position… confused! Surely this is the worst fit ever?!

          GD Star Rating
          loading...
      • J

        Though, Southern Cross Austereo constantly side with Kyle Sandilands who is a well-known and documented chauvinist bastard, pig who has said so many uncountable repugnant things about women. SC have consistently stood by him.

        If Austereo actually gave a toss about women and did in fact “share your vision”, they would have sacked Kyle Sandilands years ago. Its all about money and very little about vision, lets all be honest about that. I think I’d have more respect if that was just admitted up front, don’t thinly veil it under the same vision because that sure as heck isn’t true.

        GD Star Rating
        loading...
      • Max Power

        Thanks for taking the time out to reply MIa, and also to you too Jamila. You’ve got such a strong and well trusted brand in your mamamia website and i guess while i’m not your typical demographic i always find reading the pieces put on your site interesting and insightful. (especially seeing as i have a wife and 2 daughters at home). I would hate to think that your show may be the lead in to the Kyle and Jackie O show in Melbourne which, especially if your show is successful would give them a ratings boost. Good luck to Em and Dave though, we wish nothing but the best for them.

        GD Star Rating
        loading...
  33. nicks02

    How excitement…
    CONGRATS and big hugs
    N xxx

    GD Star Rating
    loading...
  34. Loulee

    Excellent! Looking forward to it.

    GD Star Rating
    loading...
  35. Nicky - iVillage

    I can’t wait for this to start next Monday! I’m already calling it my version of happy hour… or more accurately wine time.

    GD Star Rating
    loading...
  36. freyanoble

    CONGRATS Mamamia, so excited about this!!

    GD Star Rating
    loading...
  37. gypsy

    Oh gosh that Dave Thorton fellow is a little bit handsome isn’t he?

    GD Star Rating
    loading...
  38. Kylie

    Oh this is such great Thursday news! I’ve been at a loss for what to listen to during my train ride home.

    GD Star Rating
    loading...
  39. Gerri H

    So when can we start making song requests? PLAY JUSTIN TIMBERLAKE!!!

    GD Star Rating
    loading...
  40. Natalia

    I am SO EXCITED for this to start. I love Em and I know Dave is going to be fantastic too.

    GD Star Rating
    loading...
    • Elissa

      I am going to buy a radio just to listen to this show!! Woooop, sooo excited

      GD Star Rating
      loading...
  41. Jude

    I love these two!! So smart and funny. Will us country bumpkins be able to podcast it, as we don’t get Austereo in northern NSW?

    GD Star Rating
    loading...
  42. Cinnamon

    First of all congrats to Mia and Mamamia for the new venture. I’m sure it will be a great show with people like Em and Dave hosting! Unfortunately I won’t be able to tune in so just wanted to wish you good luck!

    Also why is it that people can’t just say congrats and get on with it? I mean no one is forcing you to have to listen to the program. Do people really need to nit pick at everything that Mamamia do? Uhhhhh seriously these comments on here sometimes are extremely irritating!

    GD Star Rating
    loading...
    • Jude

      I know its getting really old isnt it. Its getting to the point where I just cant be bothered reading as I don’t like all the negativity and nitpicking, and reading all the comments used to be my favourite part.

      GD Star Rating
      loading...
      • Cinnamon

        Yep I agree! I also like reading comments and now not so much! I just skim through really as I’m not interested in reading negativity! It’s one thing to have a difference of opinion but it’s another to be rude and judgemental.

        GD Star Rating
        loading...
        • Singleinoz

          I hope I haven’t been rude and judgmental. I am genuinely puzzled about the alliance!

          I think what i wrote was fine. People then get judgey on me saying do you think this way about Hamish and Andy?

          I watch their TV show and i will read Mamamia – but i wont “tune into” Austereo.

          GD Star Rating
          loading...
  43. Caz Gibson

    This is great news for Em & Mamamia and is well deserved….
    Word of warning – if you thought Channel 10 was fickle, beware of radio (and it’s executives too).
    It’s all about money and attracting an audience that will (by word of mouth and loyalty) enhance the Austerio and TV brand.
    The Circle attracted an audience of 62,000 (not the highest rating of the day though)……….that’s potentially 62,000 people who’ll no longer leave their TV sets on Channel 10 for the day. That could also mean that The Project could suffer – a real shame as it’s educating the clueless even with it’s “news ‘light” format.
    Of course there’ll be the occasional “middle-aged, right-wing male troll” who’ll dispute the fact that there’s always a drive to shut down females in the media (and their opinions)…….Australian women should be complaining loudly about The Circle’s demise (even if they couldn’t watch it regularly) because of it’s importance in the TV landscape.
    The Circle was a “specialist” program just as Mamamia’s radio show will be.

    If it weren’t for specialist programming our free-to-air television would be saturated with News, Sport , American sit-coms and, oh yes – sport.

    GD Star Rating
    loading...
  44. Sunny

    I am so excited. Listen to Austereo already, for me they are the most entertaining of all the radio stations, and I think you guys will be a great fit. Well done on all your success. It’s well deserved.

    GD Star Rating
    loading...
  45. Trog

    This looks like an interesting initiative. Clever to involve the user interaction that has made the mm site a success.

    Has Mia just found another media channel via which to cop abuse? ;)

    GD Star Rating
    loading...
    • Mia

      ARRRGHHH!!!!!!!!!!

      GD Star Rating
      loading...
      • Trog

        You’ll be right. Just make sure that they give you one of those ‘Caller Mute’ buttons that Alan Jones uses to great effect.

        GD Star Rating
        loading...
  46. Dani

    I hope you podcast, im so excited! Congrats!

    GD Star Rating
    loading...
  47. Anon

    I’m really excited about this – I’ve been wanting MM on the radio for some time! But I must express my disappointment that the partnership is with the Today Network, the station that keeps Kyle Sandilands on air. I would be so, so much happier if MM had joined forces with a different station.

    GD Star Rating
    loading...
    • Mia

      Hey Anon,
      Austereo are a natural fit for us because they are a female-focussed station in terms of their audience.
      They also have the widest reach of any other national network.
      And they have a great reputation with building some incredible national brands like Hamish & Andy and Fifi & Jules.
      We feel like we’re in very safe and capable hands and please trust me that we would never associate our brand with a company unless they shared our vision in a partnership like this.

      GD Star Rating
      loading...
      • Anon

        I have to say I’m with Anon on this one, as much as it pains me. I won’t listen to the station, simple as that. The fact they have so many listeners is why Kyle keeps in a job – people listening to him – so don’t and he will actually go away. Ratings is everything in radio, there isn’t a vision at all.

        GD Star Rating
        loading...
  48. Singleinoz

    Absolutely devastated that you have teamed up with Austereo!

    Until they take Kyle off the air I no longer have 2dayFM programmed on my car radio.

    GD Star Rating
    loading...
    • Ivy green

      Um, if I’m not mistaken, this show is REPLACING the hour of power which used to be hosted by Kyle and Jackie O?
      So it’s a victory actually for all of us who hate Kyle.
      Thanks Mamamia. Will actually be able to listen to TodayFm on my way home now!

      GD Star Rating
      loading...
    • Belindah

      Um isn’t 6-7 when Kyle and JAckie O’s hour of power was on? This means MM are replacing them.

      GD Star Rating
      loading...
      • Ivy green

        Snap!

        GD Star Rating
        loading...
        • Anon

          They’ll still have breakfast. I feel the same as Singleinoz. Shattered that MM has joined with Austereo – especially after being so vocal about Kyle Sandilands in the past

          GD Star Rating
          loading...
          • Wondering

            Anon – real questIon: do you feel the same way about Hamish & Andy?
            They’re also part of Austereo.

            GD Star Rating
            loading...
            • Singleinoz

              Actually no I don’t but the only way Austereo will listen is to vote with our ears!

              So as I said – no matter what I think of the other presenters I don’t want anything to do with Austereo!

              When i got my new car last year and had to program the radio i had a small victory in my head when I automatically went to program 2day and went hang on a minute… and I didn’t!

              GD Star Rating
              loading...
            • pennypacker

              I love Andy …….and Hamish !

              GD Star Rating
              loading...
      • Guest

        They’ve recently changed it up, hour of power is at 7 now.

        GD Star Rating
        loading...
  49. rosesrpink

    Congratulations to Mamamia & the Team!

    Good on you for trying different mediums and reaching different audiences. It’s an exciting time to be in media – there are so many ways to engage with people and have topical conversations! I love that you’re also bringing different voices along for the ride – can’t wait to tune into Em, she is hilarious!

    Next stop, Mamamia World Domination!

    GD Star Rating
    loading...
  50. becsparrow

    YAY!!!

    I’m a huge fan of Em’s and I looooooove watching Dave Thornton on The Project. Can’t wait to tune in. Am hoping they’ll do podcasts for those of us wrangling children between 6pm-7pm.

    I hope we also get to hear from some of MM’s regular contributors from time to time like Jess Rudd, Zoe Foster, Bern Morley and Kate Hunter!

    xxxxx

    GD Star Rating
    loading...
    • BakedGoods

      And Nat, Lucy and Jamila!

      I’d love to hear them on radio occasionally!

      GD Star Rating
      loading...
    • Molly M

      and the gorgeous Bec Sparrow too!!!

      GD Star Rating
      loading...
    • Alexa

      Speaking of Jess Rudd did you see the photos of baby Josephine in this month’s Womens Weekly, just gorgeous.

      GD Star Rating
      loading...
      • becsparrow

        No! Really? I’ll have to dash out and get it. Would love to see pics of Jess with Miss Jospehine! Thanks for the tip-off!

        GD Star Rating
        loading...

So, we have $1000 to give away... oh, would you be interested? Well step right this way.

To go in the draw to win, just LIKE us on Facebook, enter your email address and tell us in 25 words or less why you love reading Mamamia.

Close this popup



Full Terms & Conditions