Today, we finally have a very real reason to eat all of the Nutella – a reason other than the fact it is possibly humankind’s most delicious creation.
And that is because today is the 50th anniversary of the creation of this wonder-spread.
Many of you will know Nutella for its deliciousness and tastiness, but you may not be aware of its very humble beginnings.
Company owner Michele Ferrero created the spread as a cheaper alternative to chocolate in 1946. Nutella also used to be sold as a solid block (A SOLID FREAKING BLOCK!) before it became the creamy spread it is today. Although this decision seems counter-intuitive from a business perspective – as it made Nutella more difficult to eat with your hands – the release of the first jar in 1964 has obviously worked.
There are so many ways for us to ingest this God-like substance.
For example, drinkable Nutella:
Or pancaked Nutella:
Or my personal favourite, Nutella with Nutella:
So thank you for all the happiness you have brought us over these last 50 years Nutella. Your faux chocolate goodness, while potentially single-handedly contributing to the obesity epidemic and palm oil issues, has been truly wonderful.
*Note: This piece is not sponsored. I just really, really like Nutella. And bacon. Please stay tuned for my post on bacon’s anniversary.
And to get you through your day, here are some more Nutella-themed images.
Top Comments
No no no! Even though I love Nutella almost as much as my kids it's FULL of palm oil that is not sustainably sourced. Stay away from the stuff for the sake of the few oragnutangs left :( If enough of us make a fuss things will change.
'Ah, Nutella... we always say yes to Nutella'.
This was a tag line in one of their ads growing up - it appears it was spot on.
I mean who says 'no' to Nutella? (and yes, I watched a lot of TV growing up).