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An Aussie icon has become extinct in the battle against obesity. Sob.

 

It’s a sad, sad day for lolly-lovers, folks. You might want to take a seat for this one.

Confectionary giant Nestlé has put the Killer Python on the chopping block and killed off a national treasure.

Nestlé today revealed the new treat-sized Killer Python, which weighs in at 24g and 336kj, compared to the original 47g, 630kj version Australians have come to know and love.

“The move is part of Nestlé’s efforts to help Australians better manage their health, by controlling the amount of food, especially treats, they eat.” Nestlé said in a press release.

Admirable, indeed. But is it Team Australia?

As Business Insider Australia pointed out, we’re a country defined by big things. The Big Banana, The Big Prawn, The Big Rocking Horse, to name a few. To take away our giant things just screws with our national identity.

And apparently, the Killer Python is only the first victim in the brand’s new healthy eating initiative, according to General Manager Martin Brown. It might be time to start stockpiling the Milo just incase that’s next to go.

Killer Python fans have taken to Facebook and Twitter to express their disappointment describing the news as “un-Australian” and claiming the lolly is the latest animal to be declared extinct.

It seems the Killer Python is not so killer anymore. Now it’s just a regular ol’ multicoloured snake.

Scroll through the gallery to see some of the backlash Nestlé is receiving on social media…

Here’s some of our favourite Aussie lollies. See the top 10 here.

What do you think? Are you sad to see the Killer Python go? 

Tags: food

Top Comments

Ineedacoffee 10 years ago

Shame on nestle, now I gotta eat more just to get my fix
nice marketing ploy, for health my ass


Love lollies 10 years ago

Please. Would marketers stop sitting around meeting rooms in this country attempting to "fix" the obesity crisis with silly token gestures. People are eating too much and not moving enough - regardless of killer pythons. Maybe we need to look at self control and knowing when to stop. I love lollies, I really do but try and control my intake. And if they ever delete Allen's pineapples, I will stage a riot!!!

Singki 10 years ago

I have sat in meetings similar to this and believe me when I tell you that Marketing and Advertising people will sink to any depths to sell their products, regardless of what damage they may do. Cigarettes, anyone? And there is also no limit to HOW DUMB these people think we, the general buying public, are. They think we are unbelievably stupid with the IQ of a 6 year old child and most advertising reflects that hypotheses. And, the trouble is, when you consider the absolute garbage we do purchase, they're probably aiming their advertising at exactly the right demographic.