In 2011, a Belgian-Australian musician by the name of Gotye blew up.
His song, 'Somebody That I Used To Know' featuring New Zealand singer Kimbra, quite literally went viral - topping the charts internationally and becoming the best-selling song of 2012.
But what on earth is the musician doing now?
Gotye's real name is Wouter "Wally" De Backer and his 2011 single, and the music video for it, unexpectedly took over the world.
The single’s success changed the way we see viral marketing to this day, as it may have been one of the first songs that saw internet success directly affect global chart numbers.
To put it into perspective, Rebecca Black’s viral song 'Friday' was everywhere online, but it never saw much movement on the charts.
But 'Somebody That I Used To Know' sounded different to the pop and EDM tracks that were popular at the time. The artistic stop motion music video for it was also unique.
"The [music video] budget was small because Wally was funding it himself," Aussie artist Natasha Pincus, who directed it, told Stereogum.
"But if anything that aided its charm."
The track picked up steam in the US after celebrities including Ashton Kutcher and Katy Perry tweeting about it - the latter saying, "The lyrics are so true!"
The Basics was founded in 2002, and saw some success touring the US and releasing several albums.
However, in 2021, the band announced its retirement from live performances, shifting their focus to solely making and recording music.
De Becker seems to be constantly working on several things at once, including creating the Ondioline Orchestra in homage to his mentor, composer and populariser of the musical instrument the Ondioline, Jean-Jacques Perrey, after his death in 2016.
The musician has also set up a non-for-profit organisation called Forgotten Futures, that according to its Twitter account, "excavates and revives vital artifacts of electronic music history."
So while he’s not making chart-topping singles anymore, it seems De Becker is still deeply creative and making music that he cares about.
Feature Image: YouTube/Gotye.
Can’t live without your phone or the internet? Take our survey now and you go in the running to win a $100 gift voucher!