So I'm shopping at Woolworths today because we had NOTHING in the house to eat. Somehow we ate everything. Even the ingredients to -gasp- cook something. They were gone too. And I walk past the magazines and see the Woman's Day cover with one of those "BODIES AFTER BABIES" bloody coverlines that I loathe, accompanied by some chick I didn't recognise posing in a bikini with a baby absurdly placed on her hip.
On closer inspection, I discovered it was Poppy Montgomery and her POST-BABY BODY. Woo. And hoo.
Here is the shot (bought by Woman's Day from People)
How ironic that I had just spent my morning nodding my head vigorously while reading an editorial in the SMH about how far we've come (not) from pregnancy and motherhood being something to hide back in the 50s to something so sexualised that unless we conform to the Yummy Mummy ideal (like Ms Montgomery), we may as well hang our heads with shame.
The opinion piece by academics Sue Goodwin and Kate Huppatz said:
The yummy mummy phenomenon inspires passionate responses, from
lust and admiration to approbation and contempt. But does it help
or hinder women?