Orangutans are one of our closest cousins. These beautiful creatures share 97 per cent of our DNA but are rapidly heading towards extinction due to the destruction of their natural rainforest habitat in South East Asia.
In 2009 natural skincare brand Trilogy launched an ongoing campaign to help endangered orangutans. The campaign has received enormous public support raising $32,000* to date for the Borneo Orangutan Survival Foundation – the world’s largest orangutan rescue sanctuary.
This year Trilogy is running a digital campaign. From 1 October 2011, simply pledge your name on the Trilogy website www.trilogyproducts.com and spread the word to family and friends. Trilogy will then donate $1.00* for each pledge received to the Borneo Orangutan Survival Foundation. It’s that easy.
Here’s how you can help:
1. Visit www.trilogyproducts.com and follow the orangutan.
2. Pledge your name and Trilogy will donate $1.00* to the Borneo Orangutan Survival Foundation.
3. Spread the word to family and friends. Trilogy will donate $1.00* for every person who pledges.
The Borneo Orangutan Survival Foundation was founded in 1991 by forest ecologist Dr. Willie Smits to focus on the conservation of endangered Bornean orangutans and their habitat. BOS actively rescues and rehabilitates wild orangutans from oil plantations and releases them into wild, protected rainforest habitats in East and Central Kalimantan. With almost 1000 orangutans in its care and employing between six hundred and a thousand people at a hundred sites, BOS is the largest primate conservation sanctuary in the world.
Trilogy’s donations specifically assist the Nyaru Menteng site founded and run by Lone Drøscher Nielsen.