On Monday night, Taylor Swift released the music video for You Need to Calm Down, the newest single on her upcoming album Lover.
In the 12 hours since the video has been posted, it has been viewed over 11 million times.
The celebrity cast boasts the likes of Ellen Degeneres, Ru Paul, and the entire cast of Queer Eye. For many, including the celebrities in the video, the production is a message of solidarity with the queer community.
Moments after the video went live, Ellen DeGeneres tweeted “I’m proud of @TaylorSwift13 for making this video. I’m proud to be in it. I’m proud to be a member of this community”.
I’m proud of @TaylorSwift13 for making this video. I’m proud to be in it. I’m proud to be a member of this community. Happy #Pride. @adamlambert #YNTCDmusicvideo https://t.co/UJXRBXRtE0 pic.twitter.com/3x0OxNhNnF
— Ellen DeGeneres (@TheEllenShow) June 17, 2019
While some believe Taylor Swift created the video with the best of intentions, a lot of people believe otherwise, suggesting the 29-year-old is hijacking a popularised queer movement for her own financial and cultural gain.
so can taylor swift stop using gay culture to her straight white advantage
— tuca (@pinkcl0udsummer) June 18, 2019