beauty

"How do they actually work on my lashes and brows?" All your peptide questions, answered.

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Thanks to our brand partner, Myer

With the abundance of skin-formation accessible to us when it comes to beauty ingredients, it can be undeniably challenging to figure which ones are useful and why. 

Never in a million years would I have thought we would be this invested in the ingredients that make up our favourite products, but here we are. 

Disbelief aside, here is a superstar ingredient to hunt down: peptide technologies. (Because at this point, it’s a peptide world and we are just living in it.)

And when it comes to these guys, The Ordinary has always been a source for science-y goodness and the launch of the now TikTok viral sensation, Multi-Peptide Lash and Brow Serum is no exception.

While you're here, watch beauty expert Brittany Stewart show us how to multi-mask. Post continues after video. 


Video via Mamamia.

As a self-proclaimed mind reader, I know what you’re thinking. Who, what, where, why and how right? 'Cos same. Hence why I've broken down all the burning questions, so you can leave equipped with the peptide technology know-how you deserve (including exactly how they've made the leap from your skin to your lashes and brows). Let’s go.

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What the heck is a peptide technology?

They’re known to be a commonly used ingredient found in a plethora of beauty products, but what are they? 

I like to think of peptide technologies as building blocks for the skin. They are short chains of amino acids and are brilliant actors. No seriously, they act as protein building blocks. Think, elastin, keratin and collagen.  

Naturally produced by us people, they are further responsible for our skin’s natural strength, texture, and resilience. But as life thrives off the "all good things come to an end" mantra, our natural production of peptide technologies deplete as we age. Meaning without these skin bouncy things, we notice some physical changes to the outer layer of our skin, such as loss of firmness, wrinkles and less elasticity. 

Thank goodness for science and skincare.

 I repeat, thank goodness for science and skincare. Image: Supplied. 

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What are the benefits of using them in my routine?

There are thousands of peptides all with different roles, and the benefits will largely depend on the peptide technology included in the formulation. These may include hydration support, aiding in targeting the appearance of the first signs of ageing, supporting collagen function production, and repairing and boosting firmness in the skin - all causing minimal skin discomfort. 

Yep, you read correctly. Lashes and brows benefit from peptide technologies. Image: Supplied. 

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Why am I seeing peptide technologies in my brow and lash serums?

With the strengthening capabilities of peptide technologies, it only makes sense for these benefits to work on our beloved brows and lashes. 

Hear me out. 

An example of a formula dedicated to lush-looking hair (in this case, lash and brow) is The Ordinary Multi-Peptide Lash and Brow Serum. It includes four separate peptide technologies that help increase the look of deliciously dense, thick and nourished lash and brow hairs. 

The two standout technologies within the serum are Acetyl Tetrapeptide-3 and Biotinoyl Tripeptide-1. These peptide technologies are crucial to the formulation and help to enhance the appearance of a full brow and lash. 

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They're also used in industry fave, The Ordinary Multi-Peptide Serum for Hair Density, which is what sparked the product's creation.

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So how does this formula work? 

The team over at The Ordinary have paired 11 active ingredients and four peptide complexes with a series of plant-based ingredients to deliver lush-looking lash and brow action. 

Fun fact: The Multi-Peptide Lash and Brow Serum is tailored to match the eye area’s optimal pH, making it gentle on the eye area. A generous, helping hand to sensitive eyes and contact lens users. 

From skin to lash to brow, peptides have secured a spot in our skincare routines with ease and addictive comfort. Whether it’s speeding up the current routine, soothing skin discomfort, or chiming in on firming and wrinkle reduction, these molecules feel like home. 

Here’s to elevating the skincare routine to the next level with the gentle impact of peptide technologies.

Get your hands on The Ordinary's Multi-Peptide Lash and Brow Serum  here

Feature Image: Supplied/Mamamia.

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Myer
The Ordinary Multi-Peptide Serum for Hair Density went viral on TikTok when users shared results that showed thicker, healthier hair in places where hair thinning had occurred. With over 1.6 million searches, questions began pouring in about whether this serum could be used on lashes and brows. The Ordinary Multi-Peptide Lash and Brow Serum is the product of the minds of The Ordinary customers together with The Ordinary scientists to create something in demand. An affordable and efficacious lash and brow product that echoes The Ordinary’s commitment to offering effective formulations at honest prices. Discover The Ordinary at Myer.