Dresses have been steamed, fascinators have been fastened, and glam squads of makeup and hair stylists have been busily priming and primping.
Having seen the photos on Instagram, we have to say it was all worth the effort — because everyone is looking fiiine. We’ve got highlighted cheeks and contoured noses galore, with plenty of colour pops to keep it interesting.
Then there's Ms Jennifer Hawkins, who never fails to light up the Myer Marquee. This year she's teamed a bright yellow Toni Maticevski dress with relaxed waves and a nude lip.