One morning in 2015, Tracey Jewel woke up to dozens of messages from concerned friends.
There were screenshots. People asking if she was okay. And on the post, there were countless people she didn’t know making fun of her.
The 34-year-old told Mamamia it was only once she was sent these screenshots that she became aware that a photo of her, accompanied by a cruel caption, was going viral.
In a Facebook group titled ‘Things for sale in Toowoomba,’ an unnamed person wrote:
“Selling my old ride. 1982 model. Exterior tidy. Internal flogged out (details below). Very noisy unit. Rare 82 model with dual air bags in working order. Has been rear ended far too many times and is full of bog.”
The post continued with the nasty description, comparing the mum-of-one to a used car.
"Within a matter of days it went crazy viral it was everywhere and hundreds of people were sending it to me," Tracey said.
"I just couldn’t believe people could also be so hurtful, laughing and commenting on it and sending it around."
In the days following, Tracey shared a status on her own Facebook, drawing attention to the way in which the man's post was cyberbullying.