James Charles is quite possibly the best CoverGirl of all time, despite the fact he’s not a girl at all.
The wildly popular makeup artist and beauty blogger – who boasts an online following exceeding 500,000 people – was named the face of the global makeup empire on Tuesday, and it’s very easy to see why.
While he’s only a teenager, a quick scan of James’ Instagram profile offers an impressive repertoire of creative talent. From horror movie-esque inspired looks to ethereal party creations, the 17-year-old perfectly represents what the brand says CoverGirls are all about.
“[CoverGirls] are role models and boundary-breakers, fearlessly expressing themselves, standing up for what they believe, and redefining what it means to be beautiful,” a press release from the company announcing James’ appointment reads.
Top Comments
When I was 17, I was trying not to stab myself in the eye with the mascara wand and struggling to keep the lipstick (frosted fuchsia) inside the lines. These kids are so creative! Although I'm with Janie Babes on the eyebrows, they look kind of like they've been made from fake fur.
He looks so much better in gallery pix 4 and 9 where his brows aren't drawn on with a texta.