Image: Kate Hudson and her pink hair (Getty)
We love it when celebrities embrace candy-coloured hair – even more so when it’s for a good reason.
Kate Hudson is the latest in a long string of Hollywood woman to go pink. But there are two things that set the Bride Wars star’s effort apart from the rest.
First of all, this was a mother-daughter moment. Kate’s equally famous mum, 68-year-old actress Goldie Hawn, also had a fairy floss streak added to her blonde hair:
More importantly, their fun new colour job was inspired by a very good cause: Breast Cancer Awareness Month.
"In honour of my bestie Juliana, my assistant Kathy, my grandmother Laura, Mimo and all the people who are fighting and have fought breast cancer. Your courage shines and inspires," Kate, 35, wrote on Instagram. "We decided to show our support by wearing pink proud!"
Nice one, ladies. Breast Cancer Awareness Month is still running for another week - although cancer research is obviously a worthy cause at any time of the year. Pink hair isn't the only way to show your support - visit the National Breast Cancer Foundation, McGrath Foundation or Pink Ribbon websites to find out how you can get involved.
And, if Kate and Goldie's new look isn't enough to convince you to try the pastel or rainbow bright look, maybe these other celebrity dye jobs will:
Have you ever tried brightly coloured hair?