Dear Hon Greg Hunt, Minister for Health,
I am writing in response to news your department has paid Instagram ‘influencers’ more than $600,000 for posts in promotion of the Girls Make Your Move campaign. Given you have ordered an immediate review of your ministry’s activities, you are aware of the hypocrisy of investing in exactly the kind of messaging that’s contributing to the damaging pressure young girls face today. The same messages that you identified as barriers to entry for young women getting active. The disconnect between a professional model posing in lingerie in one post and then promoting the #GirlsMakeYourMove campaign in another is blatant to us all. Yes you’ve axed the marketing company that ran the campaign but I would like to know what you are going to do now?
So I know there is nothing more annoying than your mum telling you to go walk the dogs and do the dishwasher. But since I’ve moved out of home it is actually one of the things I miss most (not the dishwasher – I’ll always hate the dishwasher). We would take the pups down to the beach or through the neighbourhood on a Sunday and get a coffee and although it was a beautiful location it was actually a tough walk. You don’t notice it though when you’re in good company and it makes your day so much nicer when you move your body a bit. So grab a friend/family/dog/cat/rabbit/snake/croc (whatever your preference) and go for a walk! I am a supporter of the @girlsmakeyourmove campaign that inspires girls to be more active! For more information, visit www.girlsmove.gov.au ❤ #girlsmove #girlsmakeyourmove #ad
How beautiful is this view ???? Perfect spot for some stair sprints! ????????♀️I love exercising outside and think it’s so fun incorporating resources that you wouldn’t always think to use. You can get active anywhere! As you guys know, I’m a supporter of the @GirlsMakeYourMove campaign so if you want to get some more inspiration head over to this link ???????? www.girlsmove.gov.au #GirlsMakeYourMove #GirlsMove #ad