I know we're only halfway through the year, but I'm calling it.
From all the product launches I've seen come across my desk and hit stores in the first six months of 2024, it's clear what the two biggest beauty categories are for this year.
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Firstly, cleansing balms.
I've never witnessed cleansing balms having such a moment. There were a handful of great ones a year or so ago, but since then there've been countless new pots of nourishing cleansing goodness for us to choose from.
A cleansing balm is the perfect first clean for your face, followed by your regular cleanser. It melts away makeup and sunscreen without stripping the skin, making it ideal for the cooler months.
Here are some great ones to try:
Alpha-H Melting Moment Cleansing Balm, $69.95.
SumaNurica Purifying Enzyme Cleansing Balm, $109.
Dr. LeWinn’s Daily Cleansing Balm, $54.95.
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