It was the interview that perfectly exemplified the perils of working from home as a parent.
Professor Robert Kelly of Pusan National University in South Korea was dropping the word democracy more times than I can count, doing his job and providing academic insight in an interview with the BBC. All was very serious. All was very BBC-like.
But then came a rogue toddler and a baby-on-wheels who made the space, interview and internet their own, interrupting the Skype call with wonderful ignorance exclusive to kids.
It was a laugh-out-loud kind of funny. The type you watch six times to appreciate every part of the comedy – from the swag of the toddler, the out-of-control baby floating on wheels, to the desperation of Kelly and the frenzied attempts of his wife to pull the kids out of the camera’s line of sight.
It was innocent, ridiculous and at the risk of sounding like the most broken of records, very, very funny.
Twitter, like Twitter does, had a field day.
There were polls and thorough analysis on which part of the interview was the most enjoyable:
There were the theories on why he couldn’t stand up:
Of course, the inevitable parodies:
The tongue-in-cheek memes where, ironically, the internet made fun of itself:
And then the sudden and swift realisation that nothing, not even a viral video, is immune from the political:
While many found themselves spluttering over their morning coffee at the sight of the BBC being invaded by stealth toddlers, many others across the world saw something far more sinister.
After all, a 90 second viral video gives us remarkable insight into the parenting of Professor Kelly and his wife, their love for their children and the “problematic” nature of him not welcoming his children into his work space. (Fancy that! Especially during an international news broadcast.)
And no, I’m not joking.
@MyDaughtersArmy I don’t get why every1 thinks shoving his kid away then allowing his kids 2 be dragged out of room is ok? Kid got hurt!
— Rae (@RaetheVirtualPA) March 11, 2017