In her final post on Instagram, dated November 23, 2020, Alexis Sharkey gushes about her Mexican holiday.
"Today I decided I’m moving to Tulum for the sinks and overall aesthetic. I’ve never been so obsessed with the vibe of a town in my life," she writes next to a selfie from a beautiful Instagram-worthy bathroom.
But it's the last post on the 26-year-old's colourful feed, which is full of glamourous pictures of the Instagram influencer, who hasn't gone more than a few days without posting on her page in years.
Now, the picture diary of the American's life is just that. A memorialised, almost-daily update from a young woman's travels through Texas, the Caribbean, Colorado, and the Bahamas. A picture book of her love story with husband Tom Sharkey, a peek into her favourite products and routines and clothes, and an insight into the friends and hobbies she surrounded herself with.
As a stranger looking in, you feel like you know her. Or knew her. All thanks to the accessibility of the industry she has built a career in.