Did you know that the modern feminist icon isn’t actually the real Rosie the Riveter?
The drawing created by artist J Howard Miller showed women in a different light: Patriotic. Defiant. But most of all (with her arm raised to show her biceps) strong.
It was the middle of World War II and factories were falling behind in supplying aircrafts and weaponry to the war effort. They needed women to fill what had traditionally been male roles and – whaddya know? – their advertising wasn’t cutting it.
Enter: Rosie the Riveter.
“Can you use an electric mixer? If so, you can learn to operate a drill,” was the charming call-out from the United States Government to the housewives of America in the 1940s, hoping to encourage women into the workforce.
The smiling but fierce bandana-wearing woman, in rolled-up sleeves and work wear, was a hit.
Read the story behind the woman who inspired Rosie here.
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