WATCH: Mia Freedman tells us how her personal blog became a household name.

Ever wondered how Mamamia got its name?

Ever wondered what it was like to work for the site in its very, very early days?

Ever wondered what it must be like to go from having a personal assistant, a car spot and a marketing department to having, well – nothing at all?

Well. Here’s the answer to all those questions. Mia Freedman talks all things Mamamia-related with Show and Tell‘s Monty Dimond, and admits that in the early days of starting a blog – she didn’t even know what a blog really was.

Watch below:


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