Just as planned, Sophie Cachia has started sharing her birth experience with her followers on Snapchat.
After a long 40-week pregnancy, Cachia – who’s also known as The Young Mummy – is posting every detail of her second labour in real time.
And the footage is, well, kind of amazing.
The 26-year-old's thousands of followers have followed the parenting blogger's journey from her living room couch, to a bouncing ball, to the birth suite, and no information is too personal to be shared.
"According to the hospital I am in labour everybody. Very, very early days yet... I'm having contractions every two to four minutes," Cachia shared at 10am on Saturday morning.
Top Comments
Just wondering who this lady is? I don't understand why her social media presence is so important (but of course, wish her all the best for her labour). I already posted a comment to this effect but for some reason it was denied by MM?
Your guess is as good as everyone else's!
She is a blogger and has a huge instagram following - most likely the exact same audience as MM, so they probably figure many of their readers will be interested. It's a bit like posting pics of bec judd - you figure a large portion of the audience will be interested.