Why We're Addicted To 'Hate Following' On Social Media

the quicky

12 May 2019 · 10 minutes

Why We're Addicted To 'Hate Following' On Social Media
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Is there someone in your social media feed that you follow purely because you can't stand them?

It's called hate following, and today we're diving into why we take so much pleasure in irritating ourselves with their behaviour and why we invest so much emotion into a person we don't even like.


Host/Producer: Claire Murphy

Executive Producer: Elle Beattie

Audio Producer: Ian Camilleri

Thanks to our special guest psychologist Gemma Cribb and those Mamamia employees who were brave enough to share who they hate follow!

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