If your mother was homeless on the street, would you recognise her?

If you ran into your partner on the street, you would say hello. The same thing would happen if you saw your sister, or your cousin, or your aunt and uncle.

But what if your family member wasn’t at eye level, walking towards you with a confident stride on the way to their next important engagement?

What if your family member was sleeping rough?

This experiment by New York Rescue Mission asks exactly that: if a family member was homeless, would we recognise them? Or would we ignore them in the same way that we manage to ignore many of our cities’ most struggling citizens?

The answer is expected. And heartbreaking.

https://www.youtube.com/watch?v=u6jSKLtmYdM

Share this video to show your support for compassionate treatment of our cities’ homeless population.