Why can’t I pause this?
Australia has been renovated to within an inch of its life.
There have been so many series of MasterChef that my dad’s considering entering next season, and his specialty is frozen Chicken Wing Dings.
Australian Idol had to fall on its sword, having already harvested and ruined the cred of an entire generation of Australian singers.
In a world where we can have anything we want, whenever we want at a swipe of a finger, “normal” TV feels insulting to our collective intelligence.
The interminable ads blaring in our ears (yes, they STILL make the ads louder), the same old hosts (to whom does Grant Denyer appeal, I genuinely want to know?) and the endless reality shows with identical formats are just a few of the issues with traditional free-to-air television that have audiences switching off.
With the digital revolution, the way Australians, particularly younger ones, consume television has changed, and with ever-widening options, television networks just don’t cut the mustard anymore.
The top-rating TV shows in 2014 were live sporting events. In other words, things that gave you no choice – you watch it now, or you don’t watch it. Everything else, we’re recording, downloading, playing catch-up.
We are over being told what to do.
And it seems, in a bid to cling on to that, TV execs have given up on originality. The approach seems to be: find a format people like, then KILL IT. Flog it absolutely to death (see: The Block, House Rules and Reno Rumble).
Networks that acquire the big hit shows from the US and UK and screen them months after we’ve already read all the spoilers online and mete them out, week by week, are finding their audience get their fix elsewhere.
Seven Network screened the new series of Downton Abbey four months after its UK broadcast in April and so few people watched. It was soon replaced by the drama with its tried-and-true ratings winner, My Kitchen Rules. Even that lost out to the news, reports The New Daily.
Top Comments
No point in being insulting to individual prgrammes...
The networks are running so many repeats and poor quality shows to save money
... it follows that advertising will shrink as viewers decline.
Who will come up with the best solution is anybodies guess..
Quality free Tv should be available to all.
Free to air Rv is rubbish, its like they are ruining it on purpose