As it turns out, there’s nothing little about Coles Little Shop.
In fact, it’s a phenomenon that’s become larger than life, with families all over the country becoming obsessed with collecting the mini plastic collectables that come free for every $30 you spend with the retailer.
Admittedly, they are cute, and it’s easy to see why the nation is consumed with them – setting up “buy/swap” pages and selling full sets on the internet for in excess of $1000.
Now, the completely unnecessary but totally adorable items are even more valuable, as Coles has announced that 700 limited edition mini red hands (modelled on the ‘iconic’ Coles “Down down” discount hand) are still available; meaning they haven’t been found by customers.
They have been the most coveted item because, much like a Wonka’s golden ticket, those who are lucky enough to find one also will receive a $100 store gift card.
(Which no doubt would be spent on buying more stuff to get more minis from the Little Shop.)
UPDATE: The obsession is taking over my life #ColesMinis
— Christian Hull (@christianhull) August 7, 2018
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Top Comments
Why would an adult want to collect this kind of thing?
It is amazing but they do
Yes, but why? Seriously - I really don't understand the appeal.
Why would anyone collect anything? Maybe it’s not about the item but the collecting
Plastic reproductions of commercial products. Can't even see a charm to that. Most people who collect things, tend to gravitate towards items of cultural or artistic worth or interest.