Are you aware internationally-renowned supermodels currently envy you something? That you possess something they cannot quite reach?
That something is your elite access to Lucas’ Paw Paw Ointment, the little red tube or jar coveted worldwide; yet made and sold exclusively in Australia.
It’s the gaffer tape of ointments, so versatile you can use it on minor burns and cuts, sunburn, nappy rash and insect bites. I am not ashamed to admit I have also used it as an emergency moisturiser (oh shoosh), and something to lubricate the chaffing between a blister and my shoe when I didn’t have a band-aid. I even used this magical potion as an adhesive to stick a Googlemap to my dashboard, because I find the sat nav takes far too long to recognise the sky and load a map.
And all this for $5.95 a tube. Made by an Australian family who’ve kept the business in house for more than one hundred years. This, despite the fact the good family Lucas could apply for approval to call the ointment a cosmetic and then be able to export it worldwide, turning their humble tube of goodness into a $100 million business. Yet it remains elusive and exclusive and those jealous supermodels have to wait and bulk buy when they travel Down Under.This means as you use it, you get the Free Bonus Feature of considering Gisele – highest paid model in the world, and thinking – “sure, you have a superstar quarterback husband and beautiful yoga-assisting children and many exotic homes – but if you want some paw paw ointment, you’re going to have to get yourself onto MY home turf, Bundchen.” A happy Australia Day to us all.
Another Australian company experiencing global success is Lanolips. Kirsten spent her childhood on a sheep farm in Lucindale, South Australia and grew up versed in the magical ways of lanolin, a natural substance taken from freshly shorn sheep’s wool.
Or as I prefer to think of it, the captured tears of happiness a sheep sheds during pinnacle sheep-life moments like the birth of their baby sheep, or when they see their sheep offspring throw their fleecy mortarboards at graduation – THAT’S HOW GOOD THIS STUFF IS.
Kirsten used lanolin to create a perfectly textured lip balm – the Lanolips 101 ointment; which has now won at least one Best in Beauty award every year since 2010.