As with any other social issue, whether homelessness, racism, or this kind of institutionalised sexism – it’s not enough just to notice that it exists. You need people like Mia to make a crusade of it.

It SHOULD be boring, and repetitive, and constantly in everyone’s faces until something changes.

I feel like the underlying point is that letting the digital remodelling of women become normal in such a pervasive way constitutes a kind of spiritual violence against women who have to look at these images that pretend to represent them, and must feel alienated if not threatened by this distorted new ‘normal’

I’d also like to make the point that I grew up in this photoshop culture reading teens/ women’s magazines with braces and acne and have somehow grown into a confident and happy adult and I don’t think it had anything to do with knowing things were photoshopped or media. Sure I get down about my looks but I can easily snap out of it because I know that I am responsible for my happiness and I choose to put my worth and value into my intelligence and the way I treat others. I dunno where I learnt it but there needs to be more of that in the world.