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Coke took this ad off the air after complaints it was sexist. Is it?

My vote is for “cheesy and lame”. Not sure if that’s an official transgression or just one against good taste.

According to media website Mumbrella:

Coca-Cola has taken its “Break Up” ad for Coke Zero off the air in
Australia after the Advertising Standards Bureau received complaints
about its raunchy content.

 

The Coke Zero ad – which was created by the Danish agency Gray
Copenhagen – has been running globally. It features a young man
steeling himself to end a relationship. When he starts to break the
news, it goes far better than he could have hoped, complete with pole
dancers appearing from nowhere and the girlfriend inviting him to hook
up whenever he wants to have fun.

But the Australian Family Association has labelled the ad – aimed at
Coke Zero’s young, male audience – sexist, reported Adelaide’s Sunday
Mail. The Advertising Standards Bureau told Mumbrella  that it had
received complaints and was investigating. And a spokesman for
Coca-Cola South Pacific told Mumbrella that the company had voluntarily
taken the Coke Zero commercial off the air until the ASB has looked at
it.