After a near miss accident involving their son on Christmas Day last year, the Pennas decided they needed to find a solution for fatal distraction.
Together with her husband Shane, Taleese Penna has designed, patented and is now developing a world first Smart/Safe Cam technology to help stop parents from leaving their children alone in vehicles.
Last Christmas, two-year-old Kyron Penna gained access to the family's parked, unlocked and hot vehicle.
"This was not a danger that I ever considered a risk for my children, until my son went missing for a few short minutes and we found him in the back of our car, thankfully unaffected by the incident." Taleese told The Motherish.
"Up to 50 children die this way each year across Australia and the United States. Only 53% of those are forgotten children, which is why no current app or device is effective in preventing the tragic loss of more children."
In response to the incident, the Pennas designed the dTec SAFEKAM which is being developed to prevent all cases of hot vehicle entrapment and fatal distraction.
The product, which is expected to hit the market in six months time, has seen Taleese nominated as a finalist in the upcoming 2015 AusMumpreneur Awards in the Product Innovation category.
As a plug and play device, the camera and additional kit will connect to the central electronics system of any vehicle, engaging air flow procedures to children who have been left or found their way into a hot vehicle.
Taleese believes the device - which also operates as a dash cam - should be a standard safety feature in all cars, saying "The death of one child is one too many."
The NSW Government reports that on an average summer day, the temperature inside a parked car can reach up to 40 degrees higher than the outside temperature.
This means that on a 30 degree day, the temperature inside a car may reach up to 70 degrees, leaving children at risk of heat stress and dehydration.
Despite increasing awareness regarding the risks of leaving children in vehicles, fatal distraction can affect anyone, which is why preventative measures are desperately needed.
Do you think a device that would prevent fatal distraction should be a mandatory safety feature in all cars?